The campaign has been rolled out across various media channels, including television, digital platforms, and social media.
Category: Advertising
Ogilvy earns Network of the Year at 2024 D&AD Awards
42 Campaigns from 25 offices across the global network honoured with “Michael CeraVe” earning 3 Yellow Pencils while “Filter Caps” was recognized with a Future Impact Pencil.
New research accuses big tech accused of spreading misinformation through political ads
While a recent report by Eko and India Civil Watch International revealed how political ads on big tech platforms are violating their own quality codes, in April 2024, Storyboard18 also reported a Mozilla Foundation and CheckFirst research that exposed the faults in the ad transparency tools of these platforms that could lead to misinformation and manipulation.
Eyewear brand QUE launches #QUEaaRahaHai with Shikhar Dhawan
Recently, QUE announced a strategic investment from Shikhar Dhawan, who joined the brand as a partner and ambassador.
Cannes Lions presents lifetime achievement award, the Lion of St Mark, to Jacques Séguéla
France’s foremost advertising pioneer and former co-vice-chairman/chief creative officer at Havas will be honoured on stage in June.
Veritaas Advertising marks a stellar start on its debut after listing
The company provides comprehensive advertising solutions and media services that encompass brand strategy, events, and outdoor (OOH) media services.
Bata rolls out ‘Try and Fly’ campaign featuring 9 to 9 collection
The ‘9 to 9’ collection features a range of fashionable and all-occasion footwear.
Upstox forays into insurance distribution; launches new campaign video
Currently, the insurance penetration in India stands at 4.2 percent with a considerable portion of the population still being dependent on traditional and agent-driven models to purchase policies. Along with that, there is a lack of awareness, overload of options, heavy paperwork and complex jargon involved in the process of buying insurance.
Policybazaar rolls out new ad campaign on exceptional claims assistance
The campaign features a series of advertisements that feature situations where Policybazaar’s experts come to the policyholder’s rescue.
Whisper teaches young girls – Periods ka matlab healthy hai aap!
Whisper’s new film features young eight-year-old girls who know nothing about menstruation and think up the worst possible scenarios as the cause of unexpected bleeding in one of their friends.