Advertising – Page 71

Deepika Padukone’s 82°E plans to raise Rs 50 crore: Report

Deepika Padukone's self-care startup 82°E is planning to raise Rs 50 crore for expansion, growth, and corporate purposes.

82°E board had passed a resolution to issue 50 lakh series seed 2 CCPS at an issue price of Rs 100 each to raise Rs 50 crore

Cars24 launches multi-brand car service and repair brand ‘Fourdoor’ with ‘बे-CAR’ campaign

The campaign is already live on social media platforms such as Youtube and Instagram.

बे-CAR’ campaign highlights and addresses these pain points creatively and humorously and introduces Cars24’s latest service ‘Fourdoor’.

Gary Vaynerchuk bullish on India; VaynerMedia launches new office in the country

Salman Moin, Country Manager, India, VaynerMedia APAC; Gary Vaynerchuk, CEO, VaynerMedia; Tim Lindley, Managing Director, VaynerMedia APAC

VaynerMedia previously operated in strategic partnership with local agency Step1, that will now operate as VaynerMedia India.

Citroën’s Shishir Mishra on how sustainability takes center stage in the automobile brand’s strategic vision

Shishir Mishra, Brand Director, Citroën India

Shishir Mishra, Brand Director, Citroën India discusses the rationale behind Citroën’s partnership with MS Dhoni, on deploying over 50% more money on the ‘Do What Matters’ campaign and more.

Citroën, Cab-E sign MoU for 2000 Citroën ë-C3 EVs over the year

Citroën has signed a MoU with urban e-mobility firm Cab-E, to introduce over 2000 Citroën ë-C3 EVs in Cab-E’s fleet in the Mumbai and Pune region, this year.

French car manufacturer Citroën sign MoU with CAB-EEZ Infra Tech Pvt Limited (Cab-E), to introduce over 2000 Citroën ë-C3 electric vehicles

‘Modern Family’ star Sofia Vergara appointed as Schwarzkopf’s global brand ambassador

The German haircare brand said that the campaign "aims to inspire consumers to embrace their true selves and own the story they want to share with the world".

The Griselda and Modern Family star will front the Henkel-owned hair care brand’s new campaign, ‘What Story Will You Tell?’

Virat Kohli teams up with influencers Aamir Ali, Kamiya Jani, in HSBC India’s latest ad campaign

The five commercial films showcase the benefits of HSBC’s banking products and services including home loan, credit cards, NRI services, HSBC Premier and employee banking solution.

HSBC’s ad campaign features brand ambassador Virat Kohli and popular social media influencers Aamir Ali, Kamiya Jani, and others. The ad campaign showcases HSBC products in five 30-second commercial films.

Aditya Birla Group adds nostalgic twist to environmental awareness with the #JoJodeWohiSamajhdaar campaign

The film weaves the narrative into a poem that says how the formula of reuse, reduce, recycle, and restore is what will lead us to a greener tomorrow. And the one who embraces that is "samajhdaar" (wise).

Aditya Birla Group has launched an awareness campaign called, “JoJodeWohiSamajhdaar” in which it delivered the message of reuse, reduce, recycle, and restore.

Kurlon unveils new logo; launches brand campaign ‘Life banegi Hula Hula’

A still from the campaign

The multimedia campaign launched earlier this month and is set to gain momentum during the ICC T20 Cricket World Cup.

Castrol launches new EDGE product range with ad campaign starring Shah Rukh Khan

The TVC is released on 9 June in seven languages to resonate with diverse audiences as part of a complete 360-degree marketing campaign spread across multiple platforms including a teaser video, print, digital, influencer amplification and OOH.

Castrol’s latest campaign TVC ‘Stay Ahead’ features its brand ambassador Shah Rukh. Castrol is an associate sponsor for broadcast of the T20 World Cup and Wimbledon on Disney Star.