Advertising – Page 58 – storyboard18

From Squid Game to Emily in Paris, Netflix lands major ad deals for upcoming films, series

Netflix reported a revenue of $9.83 billion and operating income of $2.91 billion in Q3 2024

Netflix partnered with LVMH, COTY Gucci, Kaiku Caffee Latte, Aeromexico, Google, and Rakuten for the Emily in Paris series in August

Crocs launches campaign for Gen-Z with Orry and Karan Johar

Commenting on the new campaign, Yann Le Bozec – Marketing Vice President of Crocs ROW & Hey Dude International said, “At Crocs, personalization and unfiltered self-expression are at the heart of what we do. This new campaign celebrates these values by showcasing the versatility of our Jibbitz™ charms, which empower consumers to elevate their unique style. By collaborating with style icon Karan Johar and trendsetter Orry, we aim to inspire consumers to engage with Crocs in a fresh, dynamic way, reaffirming our commitment to authenticity.”

This campaign marks Orry’s debut in the #CrocsSquad.

‘We respect local laws, email communication lacked precision’, says Meta

Storyboard18 had first broken the story on Meta’s plan to change its policy around gambling and alcohol in India, LATAM and APAC.

EXCLUSIVE: Lowe Lintas wins creative mandate for battery brand Amaron

Amaron's creative mandate will be managed by the Lowe Lintas’s Mumbai office.

The incumbent ad agency of Amaron was Ogilvy, which has been associated with the brand for over two decades.

Kerala police issues notice to Google, Meta over gambling advertisements

The investigation centers on a series of ad campaigns aimed at promoting Instagram, Meta's social media platform, to teenagers.

Storyboard18 broke the news on Tuesday about Meta’s policy to allow alcohol and gambling advertisements on their platform.

Meta’s new policy sparks debate over alcohol and gambling ads

NCLAT is set to determine whether CCI's jurisdiction overlaps with new data protection rules in WhatsApp privacy case.

Storyboard18 was the first to report Meta’s plan to introduce three new verticals for WhatsApp Business, including alcohol and real money gambling.

EXCLUSIVE: Meta to allow Alcohol, Real Money Gambling ads on its platform in India

From August 27, 2024, businesses in India can onboard WhatsApp Business Platform for messaging in the verticals such as Alcohol and Real Money Gambling.

BREAKING: Meta to allow Alcohol, Real Money Gambling ads on its platforms in India?

Real Money Gaming players fume over allowing gambling and betting platforms in India to use Meta as a platform for advertising.

CCPA imposes Rs 3 Lakh penalty on education institute for misleading advertisement

In response to the lawsuit, M&M issued a statement expressing its intent to find an amicable resolution, as per reports.

CCPA also ordered Sriram’s IAS to discontinue misleading advertisement with immediate effect

Exclusive: Mumbai Police freezes ‘No Objection Certificates’ for OOH hoardings

Stakeholders are of the opinion that the BMC can not abruptly remove the existing policy guidelines, especially when many of them have already sealed their deals as per the existing guidelines. (Image source: Unsplash)

The BMC’s guidelines for hoardings state that no illuminated, digital, LED, or LCD advertisements shall be permitted without an NOC from the Mumbai Traffic Police Department.