With 377 million individuals, Gen Z emerges as India’s largest generation, wielding significant purchasing power that demands attention from brands and marketers. A new report from Snap Inc. and Boston Consulting Group reveals insights into their spending behaviours and the transformative impact on the Indian economy.
Author: Sakina Kheriwala
Upgrad cofounder and MD Mayank Kumar steps down to launch new startup
Mayank Kumar’s exit marks a shift at Upgrad as Ronnie Screwvala takes charge, while the edtech unicorn eyes a $50-$60 million funding round at a $2.25 billion valuation.
The New York Times sends ‘cease-and-desist’ notice to AI startup Perplexity
The letter accuses Perplexity of copyright violations for using NYT content in AI-generated summaries, escalating concerns over the use of news material by AI companies.
India’s sustainable food systems: A global model for environmental resilience
India’s traditional diet and millet-based initiatives are setting a global example for sustainable food production, highlighting the need for eco-friendly consumption patterns.
Angel One appoints Arief Mohamed as CBO – Direct Business
In a strategic move to enhance its leadership team, Angel One Ltd has appointed Arief Mohamad as Chief Business Officer – Direct Business. With over 16 years of experience in digital commerce, Arief is set to drive innovation and growth within the company’s fintech landscape.
GSS 2024 calls for sustainable development of emerging digital tech Standards
Event paves the way for sustainable development of emerging digital technologies, emphasizing the need for inclusive governance and equitable access across regions.
‘It’s Hyundai, Like Sunday’: A Super Bowl lesson in pronunciation
Hyundai’s ads voiced by actor Jeff Bridges tackled the all-too-common mispronunciation of the brand. With a catchy twist, it clarified that it’s “Hyundai, as in Sunday”.
BCCI also considering Singapore as an option for IPL 2024 mega auction
With the IPL 2024 mega auction approaching, the BCCI is exploring international venues, including Singapore and Saudi Arabia, as potential hosts for the high-profile event. The auction is expected to be a two-day affair held late in November.
82.5 Communications wins creative mandate for De Beers Group
Agency to spearhead campaigns that ignite passion for natural diamonds in India.
Global PC market resilient in Q3 2024 with 1% YoY growth amid replacement cycle
Despite slowing demand in China and Europe, the global PC market sustained steady growth in Q3 2024, with shipments rising by 1% year-over-year. The market anticipates further momentum as replacement demand accelerates before Windows 10 support ends, and AI-powered gain traction.