Author: Mansi Jaswal

Warner Bros Discovery International launches WBD AIM data platform for advertisers

This restructuring is intended to provide more clarity and focus for each division, setting the stage for potential future spin-offs.

WBD launches AIM (Audience Insights and Measurement), a first-party data platform that enables advertisers to target their campaigns across a number of markets throughout EMEA, APAC and LatAm spanning across CNN, Max, discovery+ and Eurosport.

Bikaji Foods acquires 55% stake in Ariba Foods for Rs 60.49 crore

Bikaji aims to set up a House of Brands to cater to unique customer tastes and preferences and establish Bikaji as a key player in the Quick Service Restaurant (QSR) domain

Ariba Foods is engaged in the business of manufacturing and selling snacks under the brand name ‘InDine’. Incorporated in October 2012, Ariba Foods reported an increase of 58% in profit to Rs 46 lakh in FY23

83% of employees prefer hybrid work model, reveals Zoom study

Generative AI has emerged as a key tool for employee productivity in the hybrid era. (Image by Cowomen via Unsplash)

Hybrid might be the preferred work model for leaders and employees alike, but many APAC companies are still experimenting with the various types of hybrid models, Zoom study said