Kashmeera Sambamurthy – Page 7

FCB India wins creative mandate for Dulcoflex

The win follows an extensive multi-agency pitch and will be managed from the agency's Mumbai office.

As part of this mandate, FCB India will drive integrated marketing campaigns to reinforce Dulcoflex’s leadership in the laxative category and expand its relevance among Indian consumers.

Bain & Company appoints Shyam Unnikrishnan as Managing Partner, India

With nearly two decades of global consulting experience, Shyam Unnikrishnan has worked across Bain’s Sydney, Atlanta, and New Delhi offices and is currently based in Bengaluru.

In his new role, Shyam Unnikrishnan will be responsible for overseeing the country’s growth, strategy, people, and operations.

Dentsu India strengthens its CXM practice with key leadership appointments

Devang Shah and Hemant Kshirsagar will collaborate across the network to deliver integrated solutions that tackle complex business challenges and drive measurable results through marketing, technology, and consulting.

Devang Shah joins as chief business officer, consumer, industrials & commerce, while Hemant Kshirsagar takes on the role of chief business officer, financial services & FinTech.

Bitter truth behind food ads: Will stricter regulations finally hold brands accountable?

Dr. Arun Gupta, convenor, Nutrition Advocacy in Public Interest (NAPi), also suggested that FSSAI replace ‘Health Ratings’ (Labelling packaged food products with a star rating based on their nutritional profile) with ‘Warnings’, which favoured consumer health as opposed to the former only benefiting the industry. (Image Source: Unsplash)

Health experts and regulators are calling out deceptive food advertising, from celebrity-endorsed snacks to misleading “healthy” labels. As the government forms a new committee, will this crackdown lead to change?

Kalpesh Patankar Joins VML India as Group Chief Creative Officer

Based out of the agency’s Mumbai office, Kalpesh Patankar will report to Debbi Vandeven, Global CCO, VML and Babita Baruah, CEO VML India. He will work closely with Paul Nagy, APAC CCO.

Previously, Kalpesh Patankar served as the chief creative officer at Leo Burnett Dubai.

Sudeep Subash appointed as CEO of Big Bang Social

Sudeep Subash will steer Collective Artists Network’s Big Bang Social into its next phase of growth.

Sudeep Subash will also continue in his role as chief revenue officer of Collective Artists Network.

McDonald’s International CMO Eugene Lee steps down

Eugene Lee began her career The SOULed OUT Group, where he was elevated to senior marketing executive. Then, his innings began at McDonald's in the same position.

Eugene Lee’s next move is unknown.

Schbang consolidates its holding structure as Harshil Karia and Sohil Karia secure complete ownership

Schbang’s growth is supported by an expanding and experienced leadership team.

Harshil Karia and Sohil Karia purchase the shares of Akshay Gurnani.

Godrej Consumer Products’ Rajesh Sethuraman takes on the additional role of Global Business Transformation and IT Head

Rajesh Sethuraman has also worked at Crompton Greaves and Heinz India.

Rajesh Sethuraman has 26 years of work experience, the majority of which he has spent at Unilever, leading teams across categories and divisions in South Asia and Sub-Saharan Africa.

CXO Moves: Exec movements across Diageo India, Tata Consumer Products, Unilever, Raymond Lifestyle and more

Keep up with all the key people movements in the brand marketing ecosystem in Storyboard18’s CXO Moves. A round-up of the executives who are in, out, and in-between.(Representational image via Unsplash)

Executive moves in the world of brands and agencies.