Kashmeera Sambamurthy – Page 6

TCS appoints Sanjay V Bhandarkar as additional director and non-executive, independent director

Sanjay V Bhandarkar has over three decades of corporate finance, advisory and investment banking experience in the country.

Sanjay V Bhandarkar’s term is for a period of five years commencing from March 4, 2025, to March 3, 2030.

Dentsu Creative Webchutney announces National Creative Leadership

They will be reporting to Surjo Dutt, chief creative officer, Dentsu Creative Webchutney.

The agency has appointed eight National Creative Directors (NCDs) across three regions. They are Ajeet Shukla & Giamaria Fernandes (West), Arijit Sengupta & Mark Flory (South), Romit Nair, Moumita Pal, Abhijeet Ray & Manzoor Alam (North).

PepsiCo names Om Jha as Director – Global Media Capabilities

Om Jha started his career at Mahindra Group as section engineer, and then joined Abbott Laboratories. From there, he moved to Idea Cellular, and then worked at KPMG India, airtel, GroupM, and Disney Star.

Previously, Om Jha led PepsiCo as director – media, data, marketing capabilities and partnerships.

Pepsi’s ‘Nothing Official About It’ campaign | Cola Ad Wars Are Back | Urvashi Rautela under scanner | Bitter truth behind food ads

The campaign was a runaway success, cementing Pepsi’s status as a cultural force in India.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

FCB India wins creative mandate for Dulcoflex

The win follows an extensive multi-agency pitch and will be managed from the agency's Mumbai office.

As part of this mandate, FCB India will drive integrated marketing campaigns to reinforce Dulcoflex’s leadership in the laxative category and expand its relevance among Indian consumers.

Bain & Company appoints Shyam Unnikrishnan as Managing Partner, India

With nearly two decades of global consulting experience, Shyam Unnikrishnan has worked across Bain’s Sydney, Atlanta, and New Delhi offices and is currently based in Bengaluru.

In his new role, Shyam Unnikrishnan will be responsible for overseeing the country’s growth, strategy, people, and operations.

Dentsu India strengthens its CXM practice with key leadership appointments

Devang Shah and Hemant Kshirsagar will collaborate across the network to deliver integrated solutions that tackle complex business challenges and drive measurable results through marketing, technology, and consulting.

Devang Shah joins as chief business officer, consumer, industrials & commerce, while Hemant Kshirsagar takes on the role of chief business officer, financial services & FinTech.

Bitter truth behind food ads: Will stricter regulations finally hold brands accountable?

Dr. Arun Gupta, convenor, Nutrition Advocacy in Public Interest (NAPi), also suggested that FSSAI replace ‘Health Ratings’ (Labelling packaged food products with a star rating based on their nutritional profile) with ‘Warnings’, which favoured consumer health as opposed to the former only benefiting the industry. (Image Source: Unsplash)

Health experts and regulators are calling out deceptive food advertising, from celebrity-endorsed snacks to misleading “healthy” labels. As the government forms a new committee, will this crackdown lead to change?

Kalpesh Patankar Joins VML India as Group Chief Creative Officer

Based out of the agency’s Mumbai office, Kalpesh Patankar will report to Debbi Vandeven, Global CCO, VML and Babita Baruah, CEO VML India. He will work closely with Paul Nagy, APAC CCO.

Previously, Kalpesh Patankar served as the chief creative officer at Leo Burnett Dubai.

Sudeep Subash appointed as CEO of Big Bang Social

Sudeep Subash will steer Collective Artists Network’s Big Bang Social into its next phase of growth.

Sudeep Subash will also continue in his role as chief revenue officer of Collective Artists Network.