Author: Kashmeera Sambamurthy

Ghost job listings in advertising: A fad or phenomenon?

72% of Indian candidates say a strong online professional brand is now critical for success, a perspective shared by 62% of hiring managers.

Is that job for real? The phrase has taken on new meaning. Storyboard18 reached out to creative heads and ad experts to understand the phenomenon of ‘ghost job listing’, its implications on the ad sector, how to evade this trap and a lot more.

Uber names Kristi Argyilan as Global Head – Advertising

Kristi Argyilan also had stints at IPG Mediabrands, Target, Roundel; Bed, Bath & Beyond, and was also a board member, secretary at MMA Global. Argyilan is currently serving as a board member at Zefr.

Kristi Argyilan was the senior vice president – retail media at Albertsons Companies.

Lowe Lintas bags the creative mandate of Complan

This mandate allows Lowe Lintas to leverage its unparalleled expertise in brand storytelling and consumer insights to fuel Complan’s growth and drive consumer engagement by creating deeper connections at local, ethnic, cultural, and sub-cultural levels, stated the company in a statement.

Following a competitive multi-agency pitch, Lowe Lintas is all set to steer Complan’s next chapter of growth and innovation.

Why is Bar Council of India unable to rein in ‘legal’ influencers?

The Bar Council of India said that advocates' profession is deeply rooted in "public trust" and "ethical standards", and differs from commercial businesses. (Image Source: Legal Era)

Advocates hold forth on the limitations of the apex body of lawyers to come up with cogent norms to arrest the growing menace. They offer suggestions and solutions that can make the general public about the do’s and don’ts while following these legal influencers’ advice.

Prestige Masters Series 2024 concludes with global participation

(From right: Karan Chopra, Tablespace, Uzma Irfan, Director, Corporate Communications, Prestige Group, Zaid Sadiq, Executive Director, Liason and Hospitality, Prestige Group. Middle - Anupama Vatal (winner), Amit Banerjee, Tablespace, Faiz Rezwan, Executive Director, Contracts and Projects, Prestige Group and Rezwan Razack, Joint Managing Director, Prestige Group)

A field of 70 golfers competed for the grand prize of a trip to the US Masters Tournament in April 2025.

Jehangir Wadia rejoins Wadia Group post a three year hiatus

Jehangir Wadia had also served as the managing director of Go First, Bombay Dyeing, and Wadia Group's real estate arm Bombay Realty. He also served as a director on the boards of several other companies, which include Wadia Techno-Engineering Services Limited, Bombay Burmah Trading Corp., and Britannia Industries.

Jehangir Wadia, appointed to a non-executive role is also expected to take charge of Bombay Dyeing as managing director and contribute his strategic thinking to the family business.

Former Nestle exec Gaurav Kwatra joins iD Fresh as CMO

Gaurav Kwatra started his career with Britannia as an area sales manager and then was elevated to the position of group product manager where his skills included market segmentation, brand building, product marketing, team leadership, product innovation and strategy.

Gaurav Kwatra in his new role will be responsible for iD Fresh’s marketing and brand building strategies, will accelerate market expansion, and drive customer engagement.