Adani Wilmar names Shrikant Kanhere as the Deputy CEO

Shrikant Kanhere will be mainly responsible for business development, investor relations and financial management while Sheth will continue to lead sourcing of raw materials, trading and manufacturing operations.

Shrikant Kanhere will assume this role in addition to his current profile as the chief financial officer (CFO) of the company.

Trademark victory for Metro Brands: Court orders injunction against infringing company

The case arose when Metro Brands Ltd. filed a lawsuit accusing Nice Shoes LLP of using the confusingly similar mark “DESIMOCHI” on their website, which sells various products, including footwear. Metro Brands argued that this use was likely to mislead consumers and damage the reputation of its long-established “Mochi” brand, which has been recognized in India since 1977. (Image Source: Mochi Shoes)

In its ruling, the Court emphasized that the addition of the prefix “DESI” to “Mochi” did not eliminate the confusion between the two marks. The Court granted Metro Brands an interim injunction, restraining Nice Shoes from using “DESIMOCHI” and ordering the transfer of the domain “www.desimochi.com” to Metro Brands.

Nykaa Fashion CEO Nihir Parikh steps down

Nihir Parikh joined Nykaa as a chief strategy officer, and here, he supported Nykaa’s Series B funding of $9.5M in Oct 2015, guided product and tech till June 2016 and supported HR till Nov 2017.

Nihir Parikh joined Nykaa as a chief strategy officer.

Tata Starbucks eyes growth through innovation in food, beverages, and store formats

On the beverage front, Tata Starbucks has introduced Indian flavors and Gen Z-friendly options like colorful, non-dairy refreshers to appeal to younger consumers seeking lighter drinks. (Image Source: Unsplash)

With a current presence of approximately 460 stores across 75 cities, Tata Starbucks remains committed to its medium-term goal of reaching 1,000 stores.

Rise of legal influencers and misinformation

The advent of social media and digital platforms, which have democratised dissemination of information, allows legal influencers to share their knowledge with a broader audience. The trend has also resulted in the spread of misinformation, said Amrita S Nair, Advocate, Bombay High Court (HC). She attributed the ill-effects to a lack of expertise or an indulgence in sensationalism to attract more followers on social media. (Image Source: Unsplash)

The growing number of legal influencers in the country is causing concern among experts about the impacts of influencer-activity in the space.

YouTube Shorts falling short? | Stakeholders want PB’s OTT under TRAI ambit | Mahindra-IndiGo trademark dispute

While globally Shorts continues to battle for prominence, in India — following the ban of TikTok — the platform faces its most formidable rival in Meta's Instagram Reels, which has swiftly risen to dominate the short-video space.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

Raymond Lifestyle names Sunil Kataria as MD

Sunil Kataria was the CEO - India and South Asia at Godrej Consumer Products Limited (GCPL) since 2015 where he led scale up and transformation of the business. Kataria has also served as Business Head in two challenging service sectors: retail and telecom, leading large and complex business operations. He began his career with Marico where he spent more than a decade in sales and marketing.

Sunil Kataria was the chief executive officer – Raymond Lifestyle (India & International), a position he held since March, 2022.

Raymond Lifestyle names Gautam Hari Singhania as Executive Chairman

Gautam Hari Singhania is a commerce graduate from the University of Mumbai. With over three decades of experience in the field of Industry, Business and Corporate Management, he has been at the helm of the affairs and operations of the company along with the Board of Directors.

Gautam Hari Singhania took over the reins of Raymond Limited as the Chairman & Managing Director in September 1990.

OMG’s Fuse launches in India; Jigar Rambhia to lead the global sport and entertainment agency

Rambhia added: “The momentum in sports in India is at an exciting juncture and we’re fully equipped to capitalise on this to drive effective partnerships for brands. Sport has increasingly become a vital part of India's cultural fabric, and with Fuse, we are strategically positioned to help brands harness the power of this medium to drive deeper connections with audiences across the market.”

Jigar Rambhia previously held the position of Chief Operating Officer of Sporjo – a sports industry consultancy. Prior to this, he spent 16 years at Wavemaker and worked across agencies including TME (Rediffusion Y&R) and Madison Communications.

Unilever strikes new partnership to investigate alternative raw materials in cleansing products

The goal of this technology for Unilever is to reduce its reliance on petrochemical-based ingredients, and it is expected to be the first time a biomass crop will be optimised to produce the plant-based oil, which if successfully grown at scale, will be used as an ingredient in consumer goods products.

The ultimate ambition of Unilever’s partnership with Nufarm is to optimise and cultivate the new crop, which when grown at scale, could contribute to Unilever’s greenhouse gas (GHG) emission reduction ambitions.