The campaign encourages cricket fans to support the Indian Women’s Cricket Team, emphasizing that true fans of the sport support all versions of the game, regardless of who’s playing.
Author: Indrani Bose
Swiggy Instamart launches 24×7 free delivery service in Delhi NCR
Swiggy Instamart has observed that the demand for essentials not only continues but increases once the shutters go down in the late hours, especially during the bustling festive season filled with last-minute preparations.
Wakefit.co records Rs 1,017 cr revenue in FY 2023-24; grows by 24% YoY
The company, which was EBITDA profitable for the first four years of its operations, marked its return to profitability this year, with an EBITDA of Rs 65 crore.
Mondelēz International partners with Accenture and Publicis Groupe to advance AI-powered marketing capabilities
Building on its long partnership with Mondelēz, Accenture established a digital core enabling the company to collect and process real-time data—using gen AI to create new, contextualized insights—that can be easily accessed, shared and used by decision makers across the company.
Ola Electric launches EV Service Training Program to train 1 lakh third-party mechanics
In addition to the #HyperService campaign, Ola Electric recently announced the launch of the Network Partner Program, aimed at enhancing EV penetration in tier-2 and tier-3 cities, including urban pockets where EV penetration still remains low.
Ola Electric launches ‘Network Partner Program’, onboards over 600 partners to accelerate EV adoption
This program is aimed at taking the EV revolution further into tier-2 and tier-3 cities, including urban pockets where EV penetration still remains low.
EXCLUSIVE: Sidharth Malhotra takes a bite of Swiggy; invests in IPO-bound food delivery app
Swiggy’s upcoming IPO follows a series of successful funding rounds, with investments pouring in from global venture capital giants such as SoftBank Vision Fund, Accel, and Prosus.
Google accuses Microsoft of anti-competitive cloud practices, files complaint to EU
Google, whose cloud computing business competes directly with Microsoft’s Azure and Amazon Web Services, alleges that Microsoft is leveraging its dominant position in the Windows Server operating system to stifle competition.
Prasar Bharati invites feature film proposals | B4U to face music for airing illegal ads | E-commerce to dominate spending
Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.
42% TMT CEOs rank GenAI among top 3 strategic priorities: Report
As GenAI becomes more autonomous, concerns about control, safety and accountability are becoming more prominent.