Volatility in coffee and cocoa prices remains a challenge, and further price hikes may be considered if inflation persists, as per the report by Motilal Oswal.
Author: Indrani Bose
Minimalist’s Mohit Yadav on challenging misinformation and not relying on flashy ads
What’s next for Minimalist? With a fiercely loyal customer base, the inevitable question looms – Will the brand’s identity and quality evolve or perhaps even transform under HUL’s guidance?
Is the Gig workforce finally gaining recognition? Budget 2025’s bold moves win corporate praise
Launched in 2021 by the Ministry of Labour and Employment, the e-Shram portal was designed to create a national database of unorganised workers. By registering, gig workers will receive identity cards, facilitating easier access to various government schemes tailored for informal workers.
Budget 2025: IT Ministry allocates Rs 5 crore to Data Protection Board
IT Minister Ashwini Vaishnaw has indicated that the final data protection rules are expected to be notified by mid-year.
Budget 2025: FMCG majors Godrej, Adani Wilmar, Parle and Kenvue share budget reactions
Key players, including Godrej Consumer Products and Adani Wilmar, praised the budget for driving demand, enhancing supply chains, and fostering a more resilient economy.
News remains most popular genre in APAC with 40% HOV share; monetization of Kids channels remains lowest
Within the Entertainment genre, Comedy, Drama, Horror and Reality accounted for 30% of the HOV in APAC, as per Amagi’s report.
Amazon boosts ad spending on X after previous cuts
Last summer, X filed an antitrust lawsuit against the Global Alliance for Responsible Media, the World Federation of Advertisers, and several of their members, alleging an illegal ad boycott. The suit is still pending.
Nodwin acquires Starladder for $5.5 mn, including $2 mn cash payment
While the company will continue to operate with its core identity and creative spirit intact, Roman Romantsov will remain at the helm, ensuring continuity and authenticity in its vision.
The Outpost: Why Indian advertising leaders seem to struggle for global recognition
It seems Indian advertising professionals are often operating on the margins of a system designed elsewhere, where the power centers—New York, London, and Paris—dictate the creative playbook.
Spotify’s Neha Ahuja on the battle between authentic artistry and AI-generated content
AI is reshaping both Spotify and the broader music streaming industry.