YouTube crossed a major milestone earlier this year, with over 100 million YouTube Music and Premium subscribers worldwide.
Author: Delshad Irani
Google uses AI to add 110 new languages to Google Translate, its largest expansion ever
Google is using AI to add 110 new languages to Google Translate, including Cantonese, NKo and Tamazight.
Hero Motocorp’s media mandate up for grabs; auto major calls for pitch: Exclusive
Publicis Media won Hero Motocorp’s media mandate in 2019 after a competitive pitch. In 2022, Dentsu India got the integrated media mandate for Vida – the emerging mobility brand from Hero MotoCorp.
Ola to enter grocery delivery via ONDC: Report
The ride-hailing app Ola aims to capture 30 percent of food orders on the ONDC network.
Crackdown on finfluencers: SEBI bars regulated entities from associating with ‘unregistered finfluencers’
SEBI stated that it shall be the responsibility of the registered entity to ensure that the person with whom it is associated does not indulge in prohibited activities.
EXCLUSIVE: Initiative wins Ather Energy’s integrated media mandate
Initiative has won the integrated media business of the Hero MotoCorp and Tiger Global-backed Ather Energy.
11 insights from adventurer Ajeet Bajaj to inspire marketers in the Age of AI
Bajaj had shared insights from his journeys that spanned the harshest terrains and highest peaks, gleaning lessons for marketers that aim to ‘Inspire’.
ZEE-Sony failed merger: NCLT allows ZEE to withdraw merger implementation application
ZEEL had initially filed the implementation application following the termination of the merger agreement by Culver Max and Bangla Entertainment on January 22, citing an alleged breach of the merger cooperation agreement (MCA).
The unintended consequences of regulating User-Generated Content
India’s content and app economy is at a critical juncture. Policymakers have the opportunity to cultivate a digital market that leverages creativity, supports product development, and is globally competitive, writes Koan Advisory’s Vivan Sharan.
TRAI recommendations on National Broadcasting Policy 2024: All you need to know
Read all the key highlights from Telecom Regulatory Authority of India (TRAI) recommendations on the formulation of the National Broadcasting Policy 2024.