629% surge in AI content verification: Consumers demand authenticity

81% of primary decision-makers during this period are women, highlighting the importance of female-centric marketing.(Representational image via Unsplash)

While 30% conversations happened around using AI as a festive planner, there is a 189% increase in negative memes around AI which suggests a corresponding rise in apprehension, as per the report.

87 percent Indian entrepreneurs expect growth in next 3-5 years: Survey

Mentorship has been a crucial component of the entrepreneurial journey, with 76% of business owners seeking guidance. (Image source: Moneycontrol)

68% of respondents report up to half of their annual revenue comes from online sales and 95% of those whose business is currently a supplemental income hope to make it their primary source of income, as per the survey.

Airbnb partners with IAFCI to combat travel scams

Gen Z and Millennials are the most likely to admit to having fallen for a scam with victims losing on average Rs 1,02,233.(Image sourced via Unsplash)

Over 40% of Indian travelers would risk booking with limited information if it meant saving money, as per the survey.

Tinder owner Match Group to cut 6% workforce

Paying Tinder users declined 8% to 9.6 million in the second quarter, compared with a 9% fall in the prior quarter. (Image source: Unsplash)

Tinder downloads fell 12% globally, marking its fourth consecutive quarter of declining downloads.

Senior spending surge: One-third of online budget on quick commerce

Puneet Singh, CXO- Business, Simpl said, “The Indian e-commerce industry is witnessing tectonic shifts where customers in the age group of 41-60 years have pipped 18-25 year olds in the growth in online spending via Simpl’s 1-tap Checkout across several categories. (Image source: Moneycontrol)

Generation X, born between 1965 – 1980, are emulating the online spending behaviour of Millennials and Gen Z where travel, F&B and Services have been the most preferred picks.