brand marketing – Page 39

Gen AI, privacy, and retention take center stage: 5 key marketing trends for 2025: Report

The year 2025, according to the study, will cement AI as an "enabler" rather than a mere disruptor.

CleverTap’s new report highlights how generative AI, personalization, and dynamic martech ecosystems will reshape the marketing landscape in the coming year. The shift prioritizes user-led interactions and customer retention over traditional acquisition strategies.

Kalyan Jewellers’ online platform records 89% yoy revenue increase during Q3 FY2025

Among the stolen valuables were chains, necklaces, bangles, and diamond jewellery.

Kalyan Jewellers sees 39% revenue growth in Q3, unveils ambitious expansion plans.

2025: The Year Of…: Disrupting the traditional marketing funnel, says Britannia’s Amit Doshi

Amit Doshi began his career at Perfetti Van Melle as an area sales manager and then also worked at Lenovo.

While the core engagement remains on traditional social platforms, platforms like Snapchat and YouTube Shorts are exciting, highlights Amit Doshi, CMO, Britannia.

2025: The Year Of…: The rise of Gleamers, says Shuvadip Banerjee, CDMO, ITC Ltd

Shuvadip Banerjee, CDMO, ITC Ltd

Concerts have taken center stage in India, with a surge in live music events placing the country on global map for concert tourism. This has opened up newer avenues of brand engagement with consumers, according to Shuvadip Banerjee, CDMO, ITC Ltd.

‘Bombay to Goa’ to ‘Yeh Jawaani Hai Deewani’: Why Bollywood classics are back on big screens

According to PVR-INOX, over 100 movies has been re-released

Bollywood movies find new life and revenue as the communal experience of cinema remains irreplaceable, even when the film itself is decades old.

CCI finds Pernod Ricard pushing retailers to promote its whisky brand, documents reveal: Report

The Competition Commission of India’s investigation follows a complaint from rival Radico Khaitan, accusing the French liquor giant of undermining competition by promoting its whisky brand at the expense of others.

India’s general elections amassed 215 billion glances and 5 billion interactions in 2024: Glance report

In 2024, Glance recorded billions of impressions globally, with sports (252 billion glances), entertainment (146 billion), and travel & lifestyle (99 billion) leading user interest. (Image source: Moneycontrol)(Image source: Moneycontrol)

Regional languages like Tamil, Telugu, and Kannada outpaced Hindi with 121 billion glances.

Abhishek Bachchan joins ICC-sanctioned European T20 Premier League as co-owner

Speaking about his investment in the European T20 Premier League, Abhishek Bachchan said, “Cricket is not just a sport; it’s a unifying force that transcends boundaries. The ETPL is the ideal platform to showcase cricket’s growing global appeal."

The league, sanctioned by the International Cricket Council (ICC), will run from July 15 to August 3, 2025, and aims to elevate the sport’s profile in Europe by featuring top players from Ireland, Scotland, and the Netherlands.

News18 Lokmat leads Marathi news segment with unmatched reach and market share

Network18’s News18 Network is India’s largest news network, comprising 16 national and regional news channels that connect with audiences across the country.

Another channel from Network18’s portfolio to become number one, News18 Lokmat has left TV9 Marathi and ABP Majha behind in the Marathi news genre.

Nykaa’s Q3 FY25: Beauty vertical leads with 30% GMV growth, net revenue surpasses expectations

Nykaa Reports Robust Q3 Results, Revenue Up 26.6% YoY

Nykaa has posted a robust performance for Q3 FY2025, with consolidated Net Revenue growth expected to exceed mid-twenties, outperforming its Gross Merchandise Value (GMV) growth for the same period.