Maurice Levy commended India for making significant progress in the field of cyber security and praised the country for its creative, and disruptive innovators.
Tag: brand marketing
Storyboard18 Exclusive – Affable.ai launches AI companion Skye for influencer marketing
The martech company said that it has partnered with Google Cloud to develop Skye, which will help marketers optimize their influencer marketing campaigns.
Madhav Sheth quits realme, likely to join another Chinese phone maker
Madhav Sheth, who served for more than five years at realme, started his career at the company as the CEO in 2018.
Anshul Khanna promoted to VP and foods category head for PepsiCo India and South Asia
Anshul Khanna was previously senior Director Marketing, foods category at PepsiCo India.
Britannia and Schbang use Generative AI to create a fantasy biscuit land
The creatives, which were unveiled on #WorldBiscuitDay, they were with the help of Midjourney and Adobe Firefly and further perfected by Schbang’s creative and design input.
Havas refreshes its brand architecture and visual identity after 20 years
The refresh kicks off with Havas’ headquarters in Paris and key Havas Villages around the globe, including London, Madrid, Mumbai, and New York, to be rolled out companywide in phases over the balance of the year.
Jeeru revamps to J; plans to invest Rs 20 crore on marketing
Xotik Frujus Pvt Ltd, the makers of the brand, aims to attract the next generation and increase its reach. The company has formulated a year-long plan of various campaigns, trials and activities to create brand visibility and generate awareness.
All of 15, Chhota Bheem, an iconic brand, eyes a bigger global footprint
Green Gold Animation in Hyderabad, the creator of the brand, is looking to forge foreign licensing partnerships.
SEBI order casts doubts on Zee-Sony merger, potential delays expected
SEBI’s order creates hurdles for ZEEL-Sony merger as governance concerns surround Punit Goenka, potentially causing delays and feasibility questions.
Accenture Song’s Nick Law on adoption of AI and balancing creative vision and meeting client expectations
Nick Law, creative chairperson at Accenture Song talks about the evolution of AI and how we should adopt it in creative processes open-mindedly and how one can meet client expectations while applying their own creative vision while managing to create business impact.