Tag: Brand Makers

Nikhil Kamath to Kunal Shah, take a look at Indian founders making waves or ripples in podcasting

Whether you're looking to learn from industry giants, hear emotional real-life stories, or understand the intricacies of India’s startup ecosystem, there’s something for every type of listener. (Left to right clockwise: Zomato's Deepinder Goyal, Zerodha's Nikhil Kamath, CRED's Kunal Shah, OYO's Ritesh Agarwal)

Indian founders are swapping boardrooms for microphones, serving candid convos, startup hacks, and a side of self-help. Who’s nailing it, and who’s still figuring it out? Let’s tune in!

Airtel Payments Bank to increase marketing spends by 25-30 percent in the new year

"While we are looking at a substantial rise in our marketing budget, I’m unable to disclose the exact amount we’ve spent this year"

Almost 60 percent of total marketing spending is on digital media for Airtel Payments Bank which defines its target audience as “frequent digital transactors”.

Storyboard18 newsbreak confirmed: Godrej & Boyce rebrands, launches new identity

Nyrika Holkar emphasized that the Godrej rebranding was not directly triggered by the recent split within the group but stemmed from a long-term vision to enhance consumer relevance.

Storyboard18 had exclusively reported on Godrej’s major brand overhaul on September 26. In an interview this week, Nyrika Holkar, Executive Director, Godrej Enterprises, detailed the vision behind the conglomerate’s rebranding.

Essar Group co-founder Shashikant Ruia passes away

Ruia, who was on several national bodies and industry associations, was a part of FICCI's (Federation of Indian Chambers of Commerce and Industry) managing committee. He headed Indo-US Joint Business Council as chairman, and was also the president of the Indian National Shipowners Association. (Image source: ABLF)

A first generation entrepreneur, Shashi Ruia started his career in 1965 under the mentorship of his father Nand Kishore Ruia. Then, along with his brother Ravi, he planted the seeds of Essar Group’s foundation, and then planned its business strategy, growth and diversification, stated a media report.

The CEO Celebrity Complex: Chasing vision or next viral moment?

The tweet, which quickly went viral, laid out a straightforward criterion for prospective collaborators: a demonstrated use of AI as a "second brain."

A great leader should be a custodian of the company and brand, not the star of the show. They need to stay focused on what matters — quality, innovation, and the long-term vision — not their next viral moment.

Apurva Sircar quits Bandhan Bank as SVP and marketing head; set to join “a legend” next

Apurva Sircar brings over 20 years of multifaceted marketing experience to the financial sector. (Image: Sircar at the Storyboard18 - Visionaries chapter in Delhi with L'Oreal India MD Aseem Kaushik and Kulmeet Bawa, Global Chief Revenue Officer, SAP Business Technology Platform.

Without revealing much about his next move, Apurva Sircar said that he is set “to join a legend to run his businesses to create real impact on ground.”