August 2024 – Page 30

Sreejesh, Manu Bhaker issue legal notices to brands over publicity rights violations

Sports marketing agencies including Baseline Ventures and IOS Sports have issued legal notices to brands on behalf of PR Sreejesh and Manu Bhaker.

Manu Bhaker won two bronze medals at the 2024 Summer Olympics, PR Sreejesh has been an integral part of the Indian men’s hockey that won the bronze medal.

BigBasket expects 60% growth this festive season, eyes profitability by 2025

Vipul Parekh, Co-founder and CMO of BigBasket

The online grocery platform expects to become profitable in the next 9-12 months, it is expecting a revenue growth of 40-50 percent this year as compared to last year.

BMC releases ad hoarding policy; Revises SOPs, specifies liability

Both the Maharashtra government and the Bombay High Court have come down heavily on the illegal ad hoardings.

The new draft released by BMC on outdoor advertising policy includes insurance cover up to Rs 1 crore; DOOH provisions include prohibiting video content in the right of way and multiple static images with a dwell time of a minimum of eight seconds.

Google’s Shalini Pillai Banerjee joins Microsoft as marketing director for India and South Asia

Shalini Pillai Banerjee has experience that spans Tech, B2B, and CPG sectors.

In her previous role, Banerjee was head of consumer apps marketing at Google India.

Noise co-founder Gaurav Khatri reflects on 10 years of transforming wearable technology

"The most common challenge when you don't come from a background of tech, is probably hiring the right talent and also getting the right partners who work for you," says Khatri.

Gaurav Khatri, co-founder of Noise, shares what it takes to build to Indian wearables brand in a competitive market and his global ambitions for the firm.

Too much premiumisation can cause market share loss, warns Dabur’s CEO

Colgate reported a 16.17 percent rise in its net profit at Rs 395.05 crore in the quarter ended September 2024.. (Image: anne-nygard via Unsplash)

Mohit Malhotra, CEO, Dabur, pointed to attrition from the non-herbal to herbals segment in Oral Care.

Former Unilever exec Krishnan Sundaram appointed as CEO of Vini Cosmetics

Sundaram quit Unilever in December 2023 after over two decades with the FMCG juggernaut and experience spanning people and commercial leadership across India and global markets.

In January 2019, Krishnan Sundaram was appointed as the Head of integration and change for Unilever’s Horlicks (GSK) Acquisition.

Radio Mirchi-operator ENIL acquired Times Internet’s Gaana for Rs 25 lakh

Times Internet’s Gaana was acquired by Entertainment Network India Limited (ENIL) last year. ENIL has invested about Rs 15 crore in the Gaana platform in Q1 FY25.

About Susan Wojcicki, former YouTube CEO and Google’s first marketing exec who died at 56

Over her 25 years at Google, Susan Wojcicki managed marketing, co-created Google Image Search, led Google’s first Video and Book search, as well as early parts of AdSense’s creation, worked on the YouTube and DoubleClick acquisitions, served as SVP of Ads, and nine years as the CEO of YouTube. (Image: X)

On August 10, 2024, Susan Wojcicki passed away at age 56 after a two-year long battle with cancer. She was also a key part of Google’s history. Wojcicki has five children.

Former YouTube CEO Susan Wojcicki dies at 56; Wojcicki was Google’s first marketing exec

"Having cancer hasn’t been easy," Wojcicki wrote, "but the most important lesson I have learned is just to focus and enjoy the present."

Susan Wojcicki was battling cancer for two years.