Month: May 2024

L&T Switchgear rebrands itself to Lauritz Knudsen

Taking the 70+ years legacy of the L&T Switchgear brand forward with an even stronger customer focus, Lauritz Knudsen is poised to fortify its core LV and MV Business while continuing to build capabilities in areas like the new energy landscape encompassing renewables power generation and e-mobility solutions, serving varied segments including Infrastructure, Industries, buildings, homes, and agriculture.

The company will strategically uphold its core values and unwavering dedication to ‘Viksit Bharat’ and continue to conceptualize, design, and make in India, for India and for the globe.

Wipro-owned Santoor shortlists Ogilvy and Tilt after multi-agency pitch: Exclusive

In 1985, Santoor was launched as a soap with ingredients like sandalwood and turmeric. Santoor was relaunched with its classic sandalwood and turmeric soap Santoor Orange and introduced a new campaign which was developed by Fortuity Communications, an event management, advertising and marketing company. (Stills from the ad)

Wipro-owned Santoor has shortlisted Ogilvy India and Tilt Brand Solutions for two projects.

The evolving role of the CMOs in the age of AI

Shalini Jain, Partner, Consumer Practice, WalkWater Talent Advisors Private Limited

Earlier the organisations were heavily dependent on consumer data provided by different research agencies which was mostly collected manually, but today there is a paradigm shift in the way data is collected, writes Shalini Jain, Partner – Consumer Practice, WalkWater Talent Advisors Private Limited.

T. Gangadhar, Shriram Iyer and Rajiv Chatterjee move on from Quotient Ventures

Last month, the Mumbai-based Quotient Ventures announced the appointment of Hari Krishnan as Group Chief Business Officer. (From left to right: Gangs T Gangadhar, Shriram Iyer and Rajiv Chatterjee)

As Gangs, Shriram and Rajiv move on from Tilt Brand Solutions and Vector Brand Solutions (parent is Quotient Ventures), they have decided to embark on a new entrepreneurial venture.

AI and podcasting: Exploring the potential of AI-Generated audio content

Just as video, audio, and music production have become accessible due to the reduced costs of powerful hardware and software tools, AI and generative media tools can similarly expand access and make it easier to create incredible audio experiences, says Ajay Yadav, Co-Founder of Simplified.

For established podcasters, AI could be leveraged as a supplemental tool to generate material and talking points for an episode, or to create bonus audio content for dedicated fans, writes Ajay Yadav, Co-Founder of Simplified.

NCLT replaces resolution professional in insolvency case against Subhash Chandra

Under the Insolvency and Bankruptcy Code (IBC), 2016, RPs are appointed by the tribunal to carry on the financial affairs and process the claims against a person admitted to the insolvency resolution process.

The resolution professional was replaced after Chandra expressed lack of confidence. Chandra was “unable to gain confidence in the RP and the impression what he gathered is that the RP could not aptly comprehend and understand the vastness and intricacies of the complicated affairs as businessman, a philanthropist and as a public servant,” said the order

Sony looking at M&A options in India after Zee deal break: Tony Vinciquerra

In his new role, Janakiram will now report to Rajesh Kaul, Chief Revenue Officer of Distribution & International Business and Business Head of Sports Cluster.

During the company meeting, the CEO, SPE, shared that the merger deal between Sony Pictures Networks India (SPNI) and Zee couldn’t materialise due to regulatory issues. He also added that the company is still considering multiple candidates to replace its incumbent CEO, NP Singh.

Bold Care’s co-founder Rajat Jadhav
reveals what Ranveer Singh campaign did for the brand

Bold Care's co-founder and CEO Rajat Jadhav stated, "As a brand, I think we’re different because of our methodical approach and mission to provide sexual wellness solutions that work. Since the beginning, we’ve had two main objectives - to help men come to terms with their sexual health concerns and provide simple, accessible solutions which are backed by scientific research."

Rajat Jadhav, co-founder and CEO of Bold Care talks about the brand giving a humorous twist to de-stigmatise men’s sexual health.