Month: February 2024

Tata’s dig at Maruti? Car purchase more about comfort of brand, than ‘Kitna Deti Hain’: Shailesh Chandra, Tata Motors

Shailesh Chandra, Managing Director, Tata Motors Passenger Vehicles Ltd. and Tata Passenger Electric Mobility Ltd. said, “Passenger vehicle sales in India are projected to set a record in FY24 with over 4.2 million units sold supported by strong growth in SUV sales (SUVs expected to surpass 50 percent of overall sales in FY24 vs 43 percent in FY23) and rising popularity of emission-friendly powertrains."

In an exclusive conversation with Storyboard18, Shailesh Chandra, Managing Director of Tata Motors, Passenger Vehicles and Electric Vehicle Mobility, says that consumers are looking for comfort in the brand more than ‘Sasta Hain ke nahi’ or ‘Kitna Deti Hain’.

Disney on pace to meet or exceed goal of cutting costs by at least $7.5 billion by end of fiscal 2024

When rival platform Netflix cracked down on password sharing, it gained nearly 22 million subscribers as a result, in the second half of 2023. (Image source: Moneycontrol)

For the quarter, Disney’s net income rose to $1.91 billion, up from $1.28 billion, in the prior-year period. Revenue was about flat at $23.55 billion, compared with $23.51 billion in the year-ago quarter.

From delivery boy to CEO: Sanjeev Bikhchandani “salutes” CRED’s Kunal Shah

Shah's journey to financial independence began at the age of 16 when he worked odd jobs such as pirating CDs and running a cybercafé from home. Despite his success, he chooses to get paid Rs 15,000 per month as CRED's CEO. (Images sourced via Forbes India)

Founder and CEO of CRED, Kunal Shah’s journey from working odd jobs as a delivery agent to leading a fintech giant, spotlighted by Info Edge founder Sanjeev Bikhchandani.

Deceptive advertising gimmicks by celebrities and brands

Advertising tactics similar to this incident have been implemented by various Bollywood stars and big brands, often causing consumer backlash and disillusionment. (Representational Image via Unsplash)

Deceptive advertising tactics are used by celebrities and brands to create viral buzz, here are some of the stunts used to increase audience engagement.

Storyboard18 DNPA Conclave: Machines cannot create, imagine or see into the future

Prabhu asserted that the impact of AI would need to be studied dispassionately, objectively, and specific to the country likely to be affected. According to the International Monetary Fund, almost 40 percent of jobs would be affected worldwide.

At the DNPA Conclave and Awards 2024, Shubhranshu Singh, chief marketing officer of Tata Motors Commercial Vehicles, moderated a discussion on artificial intelligence and its impact on livelihoods and jobs.

Disney, Fox and Warner Bros Discovery unite to launch new sports streaming service

The new entity will be jointly owned by the three media companies, which will have equal board representation and agree to license their sports content on a non-exclusive basis. An independent management team will operate the new entity. (Image source: Unsplash)

The three major media companies are creating a joint sports streaming platform, combining 14 linear networks in the US.

NCLT hearing on March 12 to determine fate of $10-bn Zee-Sony merger

After the deal was terminated in January, Zee apparently has reached out to the Sony executives to reconsider the termination and has also offered for talks this month.

The case, now before the NCLT and SIAC, presents a complex legal landscape where Sony must navigate the provisions of the IBC and other relevant laws to protect its interests and seek appropriate remedies, said legal experts.

Poonam Pandey is not going to be brand ambassador of Govt’s cervical cancer awareness campaign

Due to the controversies associated with her, fans were sceptical about the news of her demise. Some started doubting the validity of the announcement, while others were holding onto hope that her account might have been compromised. (Image source: News18 Hindi)

There has been news floating that Poonam Pandey may become the face of the government’s cervical cancer awareness campaign.