Category: Quantum Brief

NBDSA issues guidelines for responsible reporting on LGBTQIA+ community

The study uses the Progressive Unstereotype Metric (PUM) to measure consumer responses to representation in advertising (Representative image by Mercedes Mehling via Unsplash)

The guidelines urge broadcasters to avoid airing any news which sensationalises the issues related to LGBTQIA+ community, perpetuates stereotypes or creates undue fear in respect of the community.

Janhvi Kapoor turns standup comic to promote awareness about HPV

Janhvi educates audiences about the causes and risks of HPV through laughter with her debut stand-up special, ‘Leap, Laugh & Learn’. (Image sourced via News18)

Ahead of International HPV Awareness Day 2024, Janhvi created a ‘Bawaal’ on social media by taking a leap forward in adopting one of the most unique approaches to draw attention to the disease.

WPL 2024: Ambuja Cements announced as title sponsor for Adani’s Gujarat Giants

he jersey will have Ambuja Cement on the front and Fortune on the back. The ‘Non-Lead Arm’ sleeve will sport Joy Personal Care’s logo, and the ‘Lead Arm’ sleeve will have the Adani logo. MyMaster11 has come on board as the Official Fantasy Partner, and will feature as the Lead Trouser logo. (Image source: Ambuja Cements)

Fortune, Joy Personal Care, JSW Paints, HDFC Life have also partnered with Adani’s Gujarat Giants.

Maruti Suzuki to manufacture 4 million cars per year by 2030 says Chairman RC Bhargava

The carmaker intends to continue its sponsorship agreement with the International Paralympic Committee in the interim. (Representative Image: Adrian Balasoiu via Unsplash)

Bhargava told CNBC-TV18 that the aim is to incentivise  employees and convince them that their lives would be better if the company became more competitive and cost-efficient.

Colors Bangla announces partnership with Videocon D2H

This collaboration not only celebrates cinema but also underscores the channel's commitment to delivering quality entertainment in every household across the region.

This strategic alliance reinforces its position as a premier destination for Bengali cinema enthusiasts while addressing the evolving preferences of today’s viewers.

FanCode signs multi-year exclusive broadcasting deal with Formula 1

FanCode’s extensive coverage of Formula 1 races will include all practice and qualifying sessions, F1 Sprint events and Grands Prix throughout the season. (Image source: Moneycontrol)

The F1 season, consisting of 24 races starting February 29 in Bahrain will be available to Indian fans on FanCode across multiple devices including smart TVs, mobile phones, and tablets.

WPL 2024: Puma onboards Kareena Kapoor Khan, Masaba Gupta, Vineeta Singh among others to champion women athletes

In the digital film, the personalities pledged to not only come together to watch the WPL match between Delhi Capitals and Royal Challengers Bangalore at the stadium, but also welcomed women from all walks of life to join them and enjoy watching the game as a collective over this Ladies‘ Night.

Under this one-of-a-kind association, the selected women leaders as voices of change will be jointly attending a Women’s Premier League (WPL) match in New Delhi on March 10 for a Ladies’ Night to support and celebrate women athletes.

OTT originals in regional languages growing; will reach 50 percent of all OTT originals in 2024: Sanjay Jaju, MIB Secy

Initially the coverage of DD Free Dish was limited to Himachal Pradesh, Chhattisgarh, Karnataka, Madhya Pradesh, Rajasthan, Uttaranchal, North East Region and Gujarat i.e., where the percentage of TV broadcasting services coverage was below national average. At present, coverage of DD Free Dish services is throughout the Indian territory except Andaman and Nicobar Islands.

At the India Digital Summit 2024, Sanjay Jaju, secretary at the Ministry of Information and Broadcasting, Government of India, also stated that over 200 films were released on the digital platforms in the last year, including 75 films which were released directly on the digital platform without a theatrical release.