The official streaming platform for the TATA IPL amassed 933 crore minutes of watch time and 13 crore viewers.
Category: OTT
User-generated content rivals OTT and traditional media in India: Accenture
According to Accenture’s annual ‘Reinvent for Growth’ report, in all scenarios presented to consumers, social media and social video platforms were consistently picked over streaming video services as the media of choice.
Will DoT and MIB clash over broadcasting control heat up in Modi govt’s third term?
The crux of the issue lies in the perceived synergy between broadcasting and the telecom/technology ecosystems.
Sony Pictures Networks India and Formula E announce three-year media partnership
SPNI will broadcast all races of the Championship’s tenth season on Sony Sports Network channels on television. Fans will be able to stream all practice sessions live, as well as qualifying and races this season, on SPNI’s OTT platform, Sony LIV.
ONEOTT Intertainment Ltd and 7Star Group announce strategic alliance to grow business
Both partners are looking to focus on growing the broadband business in Maharashtra initially, whilst setting the tone to expand services together in other markets.
Vodafone Idea announces new all-in-one entertainment app: One subscription for multiple platforms
The app will include over 13 apps and 400 live TV channels, along with complementary access to multiple content libraries, reported ET.
TATA IPL 2024 sees blockbuster opening day on JioCinema; clocks 51 percent surge in viewers over IPL 2023
As JioCinema commenced their second season on digital, over 59 Crore video views were registered on the platform for the opening day of TATA IPL 2024 which led to 660 crore minutes of watch-time.
It is Day 1 in streaming in India: Prime Video’s Mike Hopkins
In conversation with Indian director-producer Karan Johar at the Prime Video conference, Mike Hopkins, head of Prime Video and Amazon MGM Studios spoke about the current India market, how he sees it evolving, the strategies being implemented for growth and more.
OTT platforms blocked by govt: Neufliks, X Prime, Besharams, Mood X, Prime Play – what are they?
Ministry of Information & Broadcasting (I&B) has clamped down on OTT platforms that have repeatedly violated content rules and blocked the apps and their social media distribution channels.
MIB blocks 18 OTT platforms for showing obscene and vulgar content
Ministry of I&B takes action against obscene content on OTT Platforms. 18 OTT platforms after multiple warnings from Union Minister Anurag Thakur. 19 Websites, 10 Apps, 57 Social Media Handles of OTT platforms blocked nationwide for violations.