Interviews – Page 12 – storyboard18

Indian consumers prioritize overall experience of owning a vehicle over initial cost: CarDekho’s Charu Kishnani

Charu Kishnani, CMO of CarDekho Group.

Storyboard18 caught up with Charu Kishnani, CMO of CarDekho Group to understand how CarDekho achieved the position it currently enjoys in the market, consumer buying patterns, how advertising has evolved in the auto sector and how Amit Jain as the face of the brand is playing out for CarDekho from a marketing point of view.

Canva is building a safe, accessible and inclusive AI: Ruoshan Tao

Ruoshan Tao, Head of Marketing for SEA and LATAM, Canva

Ruoshan Tao, Head of Marketing for SEA and LATAM for Canva tells us how the online visual communication and collaboration platform is building a safe, accessible and inclusive AI, it’s localization strategy for India, its diverse user base united by the love and need for design and more.