Brand Makers – Page 247

CXO Moves: Exec movements at DDB, Google, Wavemaker, Mankind Pharma, Dunzo and more

Get the full picture on people and their moves on the corporate jungle gym in CXO Moves. (From left to right: Alex Lubar, Sairam Ranganathan, Sanjay Koul and Joy Chauhan)

Executives move in the world of brands and agencies.

Cricket World Cup: Aman Gupta’s lifestyle tech brand boAt becomes Official Licensee

These smartwatches will feature features and designs that celebrate the sport.

boAt will launch a limited-edition range of smartwatches inspired by the biggest Cricket World Cup ever.

Joy Chauhan moves on from Wunderman Thompson

This year in March, Joy Chauhan was given the position of chief client officer, stated a media report.

Joy Chauhan had a run of 10 years at Wunderman Thompson.

McCain’s Aditya Krishna: A 15-minute interaction with a shopkeeper can give you a lot of marketing insights

Aditya Krishna, sales and marketing head, McCain Retail, stated, "I would share two pieces of wisdom. First is to do what you enjoy doing. If a Monday morning feels like a drag, it's normal. But if a Monday morning feels like a drag very often, then one needs to re-evaluate what one is doing."

Storyboard18 caught up with Aditya Krishna, Sales and Marketing Head, McCain Retail. He touched upon the marketing content he consumes, shared his opinion on workplace toxicity and burnout, talked about the books he is reading, and a whole lot more.

Wavemaker India promotes Sairam Ranganathan to chief digital officer

Team Wavemaker NorthStar will bring in the right experts across platforms, commerce, analytics and tech to orchestrate data-led solutions that yield business results. In his new role, Ranganathan will continue to report into Vishal Jacob, chief transformation officer at Wavemaker India.

As the head of Wavemaker NorthStar, Ranganathan will work with clients to drive business outcomes.

Atul Sinha elevated as chief operating officer of CaratLane

An alumnus of the Indian Institute of Management Ahmedabad, Sinha joined CaratLane on June 1, 2015, after commencing his career at Hindustan Unilever.

Atul Sinha will assume responsibility for the P&L operations of CaratLane India, focusing on driving growth and efﬁciency.

Visionary marketers believe in magic, not just logic: Josy Paul, BBDO

Josy Paul, chairman and chief creative officer, BBDO India shares what he thinks are the most important qualities and values a marketer should have and showcase. (Representative image by Karly Santiago via Unsplash)

They are also DJs to the marketing mix, says Paul, chairman and CCO, BBDO India.

The best marketers aren’t obsessed with marketing: Arun Iyer, Spring

Arun Iyer, founder and creative partner, Spring Marketing Capital shares what he thinks are the most important qualities and values a marketer should have and showcase. (Representative image by Intricate Explorer via Unsplash)

What are the qualities and values a marketer should have and showcase to be a Visionary?

India’s booming online gaming industry faces challenges in transition to 28 percent GST bracket

Moving on from taxes and revenues, the report also said that India’s online gamers are expected to grow at a CAGR of 5 percent and reach 53.8 crore by FY28. (Representational image via Unsplash)

While the government’s efforts to regulate and tax the sector are understandable from a revenue generation and user protection standpoint, it’s crucial to ensure that these measures do not stifle the industry’s potential.

upGrad’s Mayank Kumar moves on from India Edtech Consortium

Mayank Kumar had been leading IEC since 2022 alongside Divya Gokulnath, co-founder of Byju’s, an edtech company.

Prateek Maheshwari, co-founder of PhysicsWallah, an edtech company will succeed Mayank Kumar.