Brand Makers – Page 247

Rohan Naterwalla, Abhinav Sinha join Punt Partners’ creative leadership team

Rohan Naterwalla joins the agency from Dentsu Webchutney where he has worked on key clients such as Hershey's, Tinder, MakeMyTrip, Platinum Guild, Facebook, Aditya Birla Capital, and Bajaj Allianz. Abhinav Sinha brings with him over 15 years of experience, having worked with diverse industries such as Mullen Lowe Lintas, Disney's Star Wars, LEGO, and Amazon Game Studios.

Both of them will be based out of Mumbai and will report to Sumera Dewan, president of agency’s creative arm Punt Creative.

Dhirubhai Ambani death anniversary: 8 inspiring quotes by the business magnate

In 1966, Dhirubhai Ambani formed Reliance Commercial Corporation, which later became Reliance Industries on May 8, 1973. (Image source: Moneycontrol)

Dhirubhai Ambani took Reliance Industries public in 1977. His journey from a gas station attendant to the owner of a business conglomerate has inspired generations.

IndiaPlays appoints Ami Palan as the head of marketing and strategy; Yash Thakkar as head of sales

IndiaPlays COO, Aaditya Shah expressed great enthusiasm about Palan and Thakkar joining the team, stating, "We are thrilled to announce the addition of Ami and Yash to the IndiaPlays team. Their exceptional backgrounds in marketing, strategy, and sales make them valuable assets as we strive to become a prominent name in the online gaming industry.

In her new role, Ami Palan will lead IndiaPlays’ brand strategy and campaign initiatives, with a primary focus on establishing and strengthening the brand’s presence in the rapidly evolving online gaming landscape. Yash Thakkar brings more than eight years of experience and strategic acumen to his role as the head of sales at IndiaPlays.

MagicCircle Communications announces leadership changes

Dheeraj Renganath (left) and Shefali Takalkar (right)

Prior to the new leadership roles, both Dheeraj Renganath and Shefali Takalkar were serving the agency as executive creative directors.

AI engenders fear as well as wonder, says Martin Sorrell of S4 Capital

Storyboard18’s editor Delshad Irani talks to Sorrell about AI and its impact.

According to Martin Sorrell, AI’s impact can be witnessed in visualization and copywriting. Also, because of AI, media planning and buying has turned upside down, and there is hyper personalization at scale.

Manasi Narasimhan moves on from Mastercard

In her close to two-decade long career, Narasimhan has worked for brands like Godrej, Time Warner Inc and Hindustan Unilever Limited.

Narasimhan was the vice president and head of marketing and Communications, South Asia.

Carat appoints Sanchayeeta Verma as CEO India

Verma has experience across diverse categories including FMCG, durables, telecom, finance, retail, e-commerce, fashion, and lifestyle, servicing brands like ITC, Titan Company Ltd, Google, Tata Global Beverages, and Myntra.

Before joining dentsu, Sanchayeeta Verma held various senior management positions at GroupM’s Mindshare and Wavemaker.

Samsung Electronics hires Nykaa’s Sudipta Paul as marketing lead

Paul's responsibilities involve customer relationship management, marketing management, retail marketing, and digital strategy.

Sudipta Paul was previously associated with Nykaa as the marketing communications manager. During her tenure, she worked on the reach and awareness for these brands.

From million dollar Malibu mansions to gaming consoles; Barbie film’s marketing stunts

Barbie movie's marketing stunt via collaborations with various kinds of brands is making fans and netizens get closer to the iconic role model.

From partnering with Airbnb and giving Barbie fans an opportunity to experience Barbie mansion to collaborating with Microsoft and enhancing the gaming experience through the Xbox, Barbie’s marketing team is ensuring that the world embraces the iconic role model.

Johnson Controls-Hitachi appoints Sanjay Sudhakaran as managing director, India and South Asia

Sanjay Sudhakaran previously worked for United Technologies as managing director, buildings and industrial solutions and for Otis Elevator as senior director, Asia Pacific, mergers and acquisitions, sales and marketing before joining Schneider Electric in 2019.

Sanjay Sudhakaran will succeed Gurmeet Singh, who stepped down as chairman and managing director on June 30.