Yukta Raj – Page 9 – storyboard18

Motorola appoints Gagandeep Bedi as Head of Marketing- Motorola Mobility India

Bedi will report directly to Shivam Ranjan, Head of Marketing, Motorola Asia Pacific

Bedi has previously held leadership roles at Infinix & Tecno Mobile (Transsion Holdings), Beetel, Reliance Jio, Bharti Retail, Samsung and more.

India’s gaming industry set to reach $4.5 billion by 2025, reveals AIGDF survey

As esports organizations continue to mature into hybrid creators-marketers-broadcasters, the line between “agency” and “org” blurs.

The global video gaming market, currently valued at $199.74 billion in 2022, is projected to grow to $307.19 billion by 2029, at a 6.3% CAGR.

REA India CEO Dhruv Agarwala to step down

Agarwala co-founded PropTiger in 2011 before REA Group acquired a controlling interest in 2020, following its initial investment in 2017.

Agarwala will remain with the business to support the appointment of his successor and ensure a smooth leadership transition before departing. As per the company, a comprehensive process to appoint a new CEO is underway.

Brands that prioritize social impact grow 37% faster in revenue, reveals study

The top citizen brands generated higher consumer purchasing intent, 47% compared to just 18% for poor performing brands.

The study surveyed 7,000 consumers and 230 brand leaders, senior marketers, and investors of blue-chip organisations from the UK, US, South America, Europe, the Middle East and Asia to gauge expectations and perceptions of brands.

Dabur sees flat Revenue in Q4 amid inflation and weak consumer demand; shares drop 6%

Hajmola under GST scanner: Dabur India faces tax classification dispute

On the international front, Dabur’s key markets in the MENA region, Egypt, and Bangladesh posted strong performances, contributing to robust double-digit growth in constant currency terms.

Hero MotoCorp records 5.9 million sales in FY’25; expands EV and global footprint

The company continued its strong presence in the premium motorcycle segment, selling over 11,000 units of the Harley-Davidson X440 in FY’25.

On the global front, Hero MotoCorp sold 287,429 units in FY’25, reflecting a 43% growth over the previous fiscal year.

Meta and UFC strike multi-year deal to enhance fan experience

As part of the deal, Meta’s text-based platform, Threads, will serve as the official social media partner of UFC.

While the financial details of the agreement remain undisclosed, the collaboration signals Meta’s deeper push into the sports entertainment space.

Hypothesis by OML wins Influencer Marketing mandate for Ather Energy

This collaboration marks a significant step in redefining Ather Energy’s communication strategies by leveraging influencer-driven content to strengthen brand affinity and audience engagement.

The partnership will see Hypothesis harnessing its proprietary influencer marketing technology capabilities—marrying data-driven insights with creative storytelling to connect meaningfully with Gen Z and millennial audiences.

Grey India appoints Harsh Kapadia as Chief Creative Officer

Kapadia will partner with Anusha Shetty, CEO of Grey India, who brings over 25 years of marketing and advertising experience.

Prior to this, Kapadia was associated with MRM New York (part of McCann Worldgroup), where he served as CCO since 2021.

Mauro Porcini joins Samsung Electronics as President & Chief Design Officer

Porcini will relocate to Seoul, South Korea

At Samsung, he will collaborate with over 1,500 designers, visionary business leaders, and an advanced R&D team to push the boundaries of design and innovation.