Sunita Williams returns to Earth; ISRO keen to tap her space expertise

Sunita Williams was aboard Boeing’s Starliner, a spacecraft meant to showcase Boeing’s entry into human spaceflight.

In a personal statement, ISRO Chairman Dr. V. Narayanan expressed interest in leveraging Williams’ vast experience in space missions to support India’s advancements in space research.

Havas promotes François Laroze to Global COO

François has compiled a wealth of experience and deep understanding of the Group’s business activities and core processes.

François will work closely with the members of the Group’s Executive Committee and his team to ensure that the ambitious goals disclosed to the financial market are met in both the short and medium term.

Preetha Athrey joins The Trade Desk as Director of Brand Marketing

As Director of Brand Marketing, she will oversee global branding efforts, spearhead strategic marketing campaigns, and further elevate The Trade Desk’s position as a leader in the advertising technology landscape.

Prior to joining The Trade Desk, she led marketing initiatives at Twitter for over three years, from September 2019 to December 2022, serving as the Director of Global Business Marketing, Asia Pacific.

HiveMinds secures ecomm marketing and retail media management mandate for Samsonite India

This collaboration marks a significant step in Samsonite’s e-commerce expansion strategy and further reinforce its position as a leading travel brand in the country.

Under this mandate, HiveMinds will manage end-to-end digital performance marketing across major e-commerce platforms such as Amazon, Flipkart focusing on driving conversions, optimizing media spends and maximizing brand visibility.