Yukta Raj – Page 2 – storyboard18

Amazon India appoints Priyanka Khaneja Gandhi as Head of Ads Marketing

At Amazon, she will lead marketing efforts to help brands unlock the full potential of Amazon’s ads ecosystem, ranging from performance marketing to branded content and creative solutions tailored for Indian consumers.

Prior to joining Amazon, Gandhi held several senior leadership roles at Colgate-Palmolive, where she spent over 16 years.

OnePlus bets big on India; local manufacturing to power global ambitions

India’s growing manufacturing muscle gives OnePlus a second shot at scaling international shipments from its Greater Noida plant. (Image source: Unsplash)

The move aligns with the Indian government’s Rs 22,919 crore PLI scheme to develop a robust electronics component ecosystem.

Pine Labs CEO Amrish Rau elevated to Chairman and MD ahead of IPO

Under his leadership, Pine Labs recently secured final approval from the National Company Law Tribunal (NCLT) to shift its headquarters from Singapore back to India. (Photo: Moneycontrol)

Rau, who continues as Chief Executive Officer, was appointed Chairman and Managing Director for a five-year term effective March 24, 2025, according to filings with the Registrar of Companies.

Maruti Suzuki to set up Osamu Suzuki Centre of Excellence in India

Osamu Suzuki’s legacy is deeply rooted in making car ownership accessible to millions of Indians, while also nurturing a robust auto components industry.

The proposed OSCOE aims to celebrate and perpetuate Suzuki’s pioneering contributions to India’s automotive sector and broader manufacturing ecosystem.

India sees 163% surge in contextual marketing revenue, reveals WebEngage Report

The report points to a paradox in the Indian and APAC markets, while personalization is acknowledged as essential, the region still lags behind in key engagement metrics. (Photo: Unsplash)

Brands using AI for engagement have seen a 25% increase in customer retention, while behavioral segmentation and predictive analytics have driven 40% more conversions.

Tips Music ramps up ad spends by 69% in FY25; fuels double-digit revenue growth

The surge in ad spends coincides with 31% jump in annual profit after tax (PAT), which rose to Rs 166.56 crore in FY25.

The company spent Rs 13.88 crore on advertising in FY25, up from Rs 8.21 crore in FY24, signaling a renewed focus on visibility across streaming platforms, social media and music launches.

YouTube Music leans into visual sharing; tests lyric cards for social media

Karim, one of YouTube’s three co-founders along with Chad Hurley and Steve Chen, had no idea at the time that this casual moment at the zoo would become the foundation of a platform that now shapes media, entertainment and even democracy itself.

The feature, currently in testing, allows users to highlight specific lines from a track’s lyrics in the Now Playing screen.

Livguard appoints Sameer Nagpal as MD & CEO

As MD & CEO, Nagpal will help accelerate the company’s position in the energy storage and solar solutions industry.

Before joining Livguard, he held key leadership roles at renowned organisations such as Dalmia Bharat Ltd., Shalimar Paints, Trane Technologies, ZICOM Electronic Security Systems, and Carrier Corporation.

Google freezes cookie crackdown amid legal heat and ad industry pushback

The emergence of AI-driven alternatives such as ChatGPT, Perplexity, and even Google’s own Gemini is ushering in a new era where traditional search is no longer the sole entry point to the web. (Photo: Unsplash)

The announcement on Tuesday arrives on the heels of a landmark U.S. court ruling, where a judge found Google guilty of maintaining illegal monopolies in online advertising.

Elon Musk steps back from Trump role as Tesla posts worst quarter in three years

Musk acknowledged the storm, admitting his government commitments have distracted from Tesla operations.

Tesla’s most challenging quarters in recent years as automotive revenue down 20% and profits plunging over 70% year-on-year. The company’s revenue for Q1 2025 hit $19.3 billion.