Tips Music said that in Q3 FY25, it released 116 new songs and the YouTube subscribers count has surged to 113 million
Author: Mansi Jaswal
Netflix’s ad plan pays off: 55% of Q4 sign-ups opt for ad-supported option
Netflix’s revenue grew 16 percent to $10.2 billion in 2024 on the back of ad revenue growth and subscriber additions
Beauty Boom: HUL leads skincare surge with a likely Rs3,000 crore Minimalist deal
From Nykaa to Emami, major acquisitions are reshaping India’s fast-growing beauty and personal care market.
Biscuit brands bullish on TV, digital ad insertions decline 16% in FY24
Leading biscuit makers shift advertising strategy as digital spending drops, while TV campaigns hold strong.
HUL likely to acquire skincare startup Minimalist in Rs 3,000 crore deal: Report
Post the acquisition, Minimalist’s valuation may surge to Rs 3,000 crore from Rs 650 crore in just three years of span.
DD viewership declines | MIB budget cut | DPDP rules expected to be out soon
Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.
Apple’s $95 million settlement case: iPhone users may receive up to $20 each
Apple Inc. has not acknowledged any wrongdoing so far. The lawyers have proposed scheduling a 14 February court hearing in Oakland to review the terms
Hiring sees 9% YoY rise in Dec 2024; AI/ML, Healthcare, FMCG drive growth: Naukri
The advertising/PR/events industry witnessed a 4 percent YoY decline in hiring in December 2024. Besides, the Media & Entertainment industry also saw a 6 percent drop in job activities
Maruti Suzuki’s Alto, S-Presso see 190% sales jump in December 2024
Maruti Suzuki’s mini car segment sales surged to 7,418 units in December 2024, up from 2,557 units in the same month last year
PM Modi hails ONDC’s impact on small businesses, e-commerce sector
ONDC has started levying a fee of Rs 1.50 on every successful transaction worth Rs 250 and above from January 1, 2025