Aashrey Baliga – Page 10

85% fans influenced by T20 Cricket World Cup ads: iCubesWire survey

The complaint stated that there are various rogue betting websites which are stated to be illegally offering online betting and gambling services, in contravention to the Public Gambling Act, 1867, and for this purpose they are also indulging in illegal streaming of live sporting events.

A significant 81 percent influenced by T20 World Cup advertisements to purchase products or services, reflecting the potent impact of targeted marketing.

Which e-commerce platforms do Indian dads prefer?

Businesses can aim for an incremental 8 to 20 percent growth in like-to-like sales by sweating their investments in customer, product, channel and experience. (Representative Image: Erik Mclean via Unsplash)

The YouGov BrandIndex revealed the most considered brands among urban Indian dads between the period of 1st May 2023 and 30th April 2024.

TCS, HDFC, Airtel, Infosys in Top 100 Most Valuable Global Brands

The 4 Indian brands have a cumulative brand value of over $130 billion.

A total of four Indian brands made the list in Kantar’s BrandZ most valuable global brands 2024 report.

Apple becomes first brand to surpass a brand value of $1 trillion

iPhone maker gears up for major retail expansion in Bengaluru, Pune, Delhi-NCR, and Mumbai; aims to capitalize on India's growing smartphone market and robust sales of non-smartphone products.

Kantar’s 2024 top 100 saw nine newcomers, including Lululemon at 92 and ADP, which is also 2024’s highest ranked newcomer at 44. Four brands returned to the top 100 list after hiatus – Dell Technologies, Aldi, Pinduoduo and HSBC.

Infosys ranked as 74th most valuable brand in the world: Kantar report

The astute investments that brand Infosys has made in nurturing sub brands, like Infosys Topaz for generative AI-powered solutions and Infosys Cobalt for enterprise cloud, is paying rich dividends.

Infosys is ranked as #74 most valuable brand in the world and ranked as #20 most valuable global B2B technology brand.

Fin+InsureTech startup Finsall raises Rs. 15 Crore in bridge round led by Unicorn India Ventures and Seafund

The company also aims to utilise the current capital infusion for developing more strategic partnerships with the insurers, intermediaries, and lenders to broaden service offerings and enhance distribution channels.

The funds raised will be used for setting up an NBFC to scale lending operations and deliver more value to its customers in insurance premium financing.

Dabur India enters talcum powder category, ropes in Ranbir Kapoor as brand ambassador for the product

Bollywood superstar Ranbir Kapoor has been roped in as the brand ambassador for the product.

Cool King Icy Perfume Talc is available in two sizes: a jar containing 24 pieces of 18g each priced at Rs. 240, and a 100g pack priced at Rs. 105. It will be available across all retail outlets nationwide.

Value of the IPL as a business surges to $16.4 billion: Houlihan Lokey valuation study

The IPL has proved to be an advertisers’ delight and the most coveted asset in cricket. (Image source: @IPL)

The stand-alone brand value of the IPL has increased by 6.3 percent to US$3.4 billion (INR 28,000 crores), over the past year.

Gail (India) Limited launches ‘Waah Kya Energy Hai’ campaign to promote clean and sustainable fuel choices

The campaign is strategically geared towards engaging retail Natural Gas consumers across India.

Actors Srikant Verma, Divya Jagdale, Luv Vispute and Ahmed Khan play key roles in the four episodic short films, adding a relatable and compelling touch to the message of sustainability and progress.