Tag: Trends

Mumbai logs in most late-night trips booked on Uber in 2023, beating Delhi

The travel month of December has seen the highest number of rides being booked in a single month, with Durga Puja and the Christmas weekend being the most popular days in terms of number of trips booked. (Image source: Moneycontrol)

Residents of Delhi NCR used Uber for their work commute the most among all cities, and had the highest number of office-hour trips booked.

2024 to witness rise of Gen AI skills, programming languages and cybersecurity

Adani One’s association with Cleartrip spans multiple offerings, including flights and hotels, further enriching the travel ecosystem. (Representational image by Markus Spiske via Unsplash)

Majority of GenZ employees prefer their workplaces to have flexible work arrangements (38 percent), purpose-driven work (23 percent), and technology-driven environments (18 percent).

India most distrusted country when it comes to climate change: Report

35 percent believe government is doing well on balancing climate needs with reliable and affordable energy; 34 percent believe that the government is doing well on balancing climate solutions with economic recovery and growth. (Representational image by Markus Spiske via Unsplash)

65 percent of businesses are not doing well at living up to their climate change commitments.

Global luxury market projected to reach €1.5 trillion in 2023

Saudi Arabia is accelerating, attracting investments of major luxury brands; and Australia has provided fertile ground for growth. (Representative Image: Devon Janse van Rensburg via Unsplash)

Despite challenging macroeconomic conditions, the market registered robust growth of 11-13 percent, at constant exchange rates.

81 percent of Gen Z employees have leveraged generative AI at work

Google is addressing Advancing AI responsibly by striking a balance between maximizing its positive impact and addressing its potential risks.(Representational image by Jeffrey Ho via Unsplash)

Corporate social responsibility is important to Gen Z, with more than three-fourths (78 percent) reporting that they want to work a company that is outspoken about social issues.

Hero MotoCorp records highest-ever festive sales, sells 14 lakh units

The homegrown auto company clocked more than 14 lakh units in retail sales during the festive period, a 19% growth over the previous year. This was above the previous highest sale of 12.7 lakh units in the corresponding festive period of 2019. (Image source: Moneycontrol)

The homegrown auto company clocked more than 14 lakh units in retail sales during the festive period, a 19 percent growth over the previous year. This was above the previous highest sale of 12.7 lakh units in the corresponding festive period of 2019.

68 percent of female respondents ranked themselves as the primary decision-maker in shopping: Report

These brand collaborations showcase a blend of creativity and commerce, these collaborations redefine industries and celebrate cultural synergy. (Image by freestocks via Unspash)

Hybrid shopping leads with 54 percent reporting they will combine online and offline shopping, followed by 44 percent who said they would shop online only.

Is CGI in advertising becoming an overkill?

CGI has taken centre stage in the ever evolving advertising industry, inspiring brands to craft jaw-dropping, larger-than-life installations that ignite excitement about their products.

The challenge for brands seems to be breaking the clutter and not becoming a me-too brand and joining the rat race for the sake of it.