Sumeet Bhojani, head of marketing communications at Godrej Interio, stresses on the significance of maintaining a healthy work-life balance for enhanced productivity and well-being.
Tag: CXO Interview
Zupee’s Dilsher Malhi on responsible gaming, Ludo in the digital age and more
Dilsher Malhi, Founder, Zupee discusses Zupee’s focus on skill over chance, the 28 percent tax on online gaming, responsible gaming practices and more.
Greenply’s Sanidhya Mittal on leveraging IPL, partnership with Lucknow Super Giants and more
In 2024, Greenply has taken another step forward by rebuilding the ramp at Ekana Stadium in Lucknow to further enhance accessibility for viewers., says Sanidhya Mittal, Joint Managing Director of Greenply Industries Ltd.
Sachin Tendulkar and Ageas Federal Life Insurance challenge conventional notions of financial planning
Erum Kidwai, Sr. Vice President and Head Marketing, Ageas Federal Life Insurance discusses the latest annual campaign with Sachin Tendulkar, women’s increasing influence in insurance purchase decisions, and the company’s adoption advanced VFX and animated storytelling.
Kotak Mahindra Bank’s Rohit Bhasin: Marketers must keep consumers at the heart of everything
According to Rohit Bhasin, president, retail liabilities, product and chief marketing officer, Kotak Mahindra Bank, it’s important to understand the needs of the customer. And to build products and solutions that answer those needs, otherwise the customer is not going to buy them.
MobiKwik’s Upasana Taku: By 2028, 800 million plus Indians will transact via digital mediums
Upasana Taku, co-founder and CFO of MobiKwik shares her thoughts on receiving an award from the President for being the first woman to lead a payment startup, need for diversity and inclusion but not at the cost of favouritism, artificial intelligence, the fintech landscape and more.
IPL and elections combined could result in 20-30 percent higher Adex quarter-on-quarter: IPG Mediabrands’ Hema Malik
Storyboard18 caught up with Hema Malik, Chief Investment Officer, IPG Mediabrands India to understand what sort of shift there has been in ad spends in the last two months, the top spending categories, major reasons behind the AdEx surge and more.
Brands are at their strongest when they serve up the story their audience expects: MullenLowe Lintas’ S.Subramanyeswar
Storyboard18 caught up with S.Subramanyeswar, Group CEO – India and Chief Strategy Officer – APAC of MullenLowe Group to break down the State of State’s initiative and understand its intricacies and how it will benefit India and its brands in the long run.
Max Life Insurance’s Rahul Talwar on building a proprietary narrative around trust
Rahul Talwar, Chief Marketing Officer, Max Life Insurance shares what Bharosa means for Max, how the insurance company has been targeting women, GenZs, the LGBTQIA community and the insights that came out from the studies – India Protection Quotient and India Retirement Index Study.
Crompton Greaves’ Pragya Bijalwan: If you fall seven times, stand up eight times & you’re sure to win
Pragya Bijalwan says resilience will help you see the right things happening at the end of the day.