In 2024, cinemas recorded 88.3 crore footfalls, marking a 6% drop compared to 2023.
Tag: Bollywood
Delhi High Court passes order to protect Anil Kapoor from illegal use of his name, image and persona
The court pointed out that Generative AI and Machine Learning are enabling misuse of a celebrity’s persona in the online world.
Why is Bollywood failing to take off despite the marketing blitz?
Bollywood has spent close to Rs500 crore on marketing films this year but none of it has helped ticket sales pick up at the box office. Experts blame content.