Tag: Biz Moves

Lodestar UM bags Protean’s integrated media mandate

Wireless subscribers increased from 1,158.49 million at the end of December 2023, to 1,160.71 million at the end of January 2024, registering a monthly growth rate of 0.19 percent. (Image by Markus Spiske via Unsplash)

Lodestar UM’s mandate for Protean spans the entire media spectrum across mainline, digital, out of home, and special projects.

Havas Media Network India retains realme’s media mandate

The account retention comes following a competitive multi-agency pitch. (Representative Image: Toa Heftiba via Unsplash)

Havas has been realme’s media partner since 2021. It will continue to handle the smartphone brand’s integrated media mandate, encompassing both traditional and digital duties.

Publicis Groupe’s BBH has won the integrated creative mandate of Microtek

On Wednesday, SAT instructed SEBI to submit its response by September 4 in response to an appeal lodged by Punit Goenka, the promoter of ZEEL. The tribunal has scheduled a hearing for the case on September 8. (Representative Image: Anastase Maragos via Unsplash)

The agency, BBH India will leverage its multi-disciplinary approach, combining creativity, strategy, and data-driven insights, to develop innovative campaigns across various platforms.

Biz Moves: iCubesWire, Schbang and Wiredus

The service has been developed with leading design principles and utilizes Accenture’s SynOps platform for marketing and content operations, whilst being integrated into Accor’s infrastructure. (Representative image: Sander Trooijen via Unsplash)

Keep up with all the key business wins and the account movements.

Biz Moves: Havas Media, BBH India, Supari Studios, Team Pumpkin, and W+K India

Havas Media Network has been chosen as the media agency-on-record for jewellery brand Joyalukkas where the agency will take charge of driving the media duties for Joyalukkas across all offline channels, encompassing television, print, radio, cinema and out-of-home (OOH). (Representative Image: Philippe Gras via Unsplash)

Keep up with all the key business wins and the account movements.

G-SHOCK India ropes in Wieden & Kennedy India as its creative agency on record

Wieden+Kennedy is an independent global creative company with offices in Amsterdam, Delhi, London, Mexico, Mumbai, New York City, Portland, São Paulo, Shanghai, and Tokyo. (Representative Image: Nick Fewings via Unsplash)

In a press note, the brand stated that they picked Wieden & Kennedy as its creative partner because of their understanding of the Indian market, combined with their ability to craft compelling brand narratives.

Havas Media becomes media AOR for Joyalukkas

The announcement follows the implementation of performance marketing campaigns by Adbuffs.(Representative Image: Miikka Luotio via Unsplash)

The account, which was won post a multi-agency pitch, will see the agency handle the brand’s offline channels, which include television, print, radio, cinema and out-of-home (OOH).

BBH India wins JAPFA’s creative duties

The announcement follows the implementation of performance marketing campaigns by Adbuffs.(Representative Image: Miikka Luotio via Unsplash)

As part of the mandate, BBH India will work closely with the brand team to develop a hyper-local marketing campaign to launch the app in their core markets first, followed by an integrated marketing model with further expansion of markets.

SUGAR Cosmetics makes OMD India its media agency

EGF, and NLU will collaborate on various projects to analyze and discuss contemporary issues of public concern, and their legal implications and dialogue to exchange information contributing to the advancement of the gaming and technology sector.(Representative Image: Shoeib Abolhassani via Unsplash)

OMD India handle the end-to-end media strategy for the leading cosmetic brand from the agency’s office in Mumbai.