Month: April 2024

Sales and marketing sector offering an average salary hike of 25 percent – 40 percent: Michael Page

According to the report, India's six percent GDP growth coupled with significant domestic investments and independence from external factors, positions India uniquely in the region, even amidst global challenges. (Image source: Unsplash)

As per Michael Page India Salary Guide 2024, sales and marketing sector is looking for talents for positions like digital marketing, growth manager/ leader, and growth head / business head and lucrative for professionals having expertise in digital / paid marketing, demand / lead generation and branding.

Thomas Cook India foresees continued growth in leisure travel despite elevated costs

Thomas Cook (India) plans to broaden its hotel portfolio to encompass 65 properties by 2025, a significant expansion from its current operation of around 3,000 rooms, with an ultimate target of reaching 5,000 rooms.

Madhavan Menon, Executive Chairman of the omni-channel travel company, remarked on a significant uptick in domestic and short-distance travel, covering regions including Central Asia, the Middle East, and Southeast Asia.

NCLAT to rule on Zee-Sony merger challenges on April 15

On April 16, ZEEL had said that it has decided to withdraw the merger implementation application filed before the NCLT, Mumbai bench against Sony.

On August 10, the Mumbai bench of NCLT approved the merger between ZEEL and Sony which eventually got called off in January 2024.

Mira Kapoor partners with Schwarzkopf Professional to endorse their new line of clean beauty hair care products

Kapoor's choices from the Bonacure range include heat protection with Sealed Ends+, protecting her hair from heat damage during styling for a healthy look. She also recommends the pH4.5 Color Freeze formula, maintaining hair color vibrancy and pH balance, highlighted the company.

Mira Kapoor promotes the range that combines first of its kind Vegan Keratin and Clean advanced technology, which makes the hair healthier and restores its natural form creating a new benchmark for eco-friendly beauty solutions, stated the company.

ASCI Academy introduces ‘Responsible Influencing Course’ e-learning certificate

Additionally, the course addresses regulatory and platform-specific guideline requirements. A section focuses on the power of disclosures addressing issues like who should disclose, how and why to disclose and the specific requirements for disclosures. (Image source: ASCI Academy website)

The certification is designed to support content creators be compliant with the ASCI code and the law, and uphold ethical standards and transparency in the influencer marketing industry.

WebEngage aqui-hires data scientists from Propellor.ai to bolster AI practice

As per Naresh, generative AI image editing will soon expand to all campaign types with improved capabilities like adding, removing and replacing objects within an image.(Representative Image: Mohamed Nohassi via Unsplash)

WebEngage is intensifying its focus on demonstrating deeper value delivery and ROI from the engagement via a data-enabled Retention Consulting practice.