Nidhee Kekre was the lead – WPP Unilever team, South Asia.
Month: January 2024
Indian consumers spend 4 hours and 5 minutes daily on their smartphone, outpacing global average by an hour
The report highlights how Pizza Hut, American Tourister, and Swiggy have driven engagement at various levels of their marketing funnel through strategic and creative utilisation of the lock screen.
Delhi HC rules in favour of Deepika Padukone’s 82E; allows usage of Lotus Splash mark
The HC refused to prohibit the company from using the ‘Lotus Splash’ (face cleanser) mark, and dismissed the interim injunction plea moved by another beauty brand Lotus Herbals.
Delhi HC orders to delete WhatsApp and Telegram channels misusing Sequoia Capital trademark
In September 2023, Sequoia Capital was informed that a WhatsApp group named John Analyst Group which was managed by 303 people identified themselves as Sequoia Capital Investors Advisors and Sequoia Capital BTC Trading Team.
Amitabh Bachchan raises concerns over AI face mapping in film industry
Bollywood actor Amitabh Bachchan expressed concerns about the growing use of artificial intelligence (AI) face mapping in the film industry in a speech at the Symbiosis Film Festival in Pune.
Ashneer Grover accuses Shark Tank India of using his name to garner views
Grover took to X to retweet a post that highlighted the Shark Tank India team using #AshneerGrover to get more visual attention on their content.
Google and Facebook dominate children’s app data collection: report
Children’s privacy is under scrutiny as a recent study by data privacy services company Arrka exposes data collection practices within popular apps. Google and Facebook emerge as the leading recipients of collecting data.
Deepfaking a deepfake: HDFC’s campaign won in traction but lost in trust
HDFC Bank recently released a campaign featuring Nora Fatehi. Well, not quite. It was a deepfake video of the actress promoting the brand’s services.
Disney+ Hotstar’s Sidharth Shakdher joins Ola as global chief business officer
Sidharth Shakdher will manage Ola’s revenue, growth, and marketing efforts in India and international markets for established mobility businesses.
81 percent India’s hiring managers expect text-based resumes will be obsolete in 5 years: Canva
7 in 10 hiring managers in India want to see interactive resumes.