Category: Television

IBDF, NBDA jointly chart action plan against TRAI’s new tariff regulation

Majority of the broadcasters and the members of the Indian Broadcasting and Digital Foundation (IBDF) oppose the TRAI's regulation requiring broadcasters to provide free channels on DD Free Dish to private distribution platform operators (DPOs).

Broadcasters refute the claims of approaching Telecom Disputes Settlement and Appellate Tribunal (TDSAT) after the Kerala High Court petition has been dismissed.

‘Smaller DPOs misrepresent their subscriber base’, says Harit Nagpal, MD and CEO, Tata Play to TRAI

Tata Play argued that the tariff structure and other regulations apply to all entities, regardless of size, and there should be no differentiation in audit requirements.

Storyboard18 had first reported about the clash of broadcasters and DPOs as TRAI received mixed feedback on its consultation paper released on August 9.

Investigation committee gives clean chit to ZEE, submits report to the board

The petitioner requested TDSAT to declare the notices dated January 3, 2025, and December 16, 2024, as void ab initio and legally invalid.

Following the submission of its findings, the Board has advised the Company to proactively settle any pending adjudication proceedings with SEBI in a timely manner, in the interest of shareholders and all stakeholders of the Company.

EXCLUSIVE: Broadcasters and DPOs clash as TRAI receives mixed feedback

MIB has also highlighted certain issues that may be considered while formulating recommendations for digital radio broadcast policy.

With divided industry voices and absence of robust primary data on subscribers and revenue generation, TRAI’s route to prescribe robust regulatory framework is likely to face hurdles affecting growth of the broadcasting sector.

Bharti Airtel in advanced talks to acquire Tata Play

The platform, available in India on Airtel Xstream devices powered by Android TV OS, redefines how televisions engages users, providing live and real-time content even when the TV is not in active use.

Airtel is expected to acquire Tata Play at a valuation similar to that of the Temasek deal.

Festive AdEx forecast: E-commerce to dominate spending

TV still commands significant festive ad spend, especially for big-budget campaigns that focus on mass reach. However, advertisers are more selective, prioritizing prime-time slots and integrating with digital strategies (such as using QR codes or encouraging social media engagement), says Deleise Ross, Senior VP & Business Head, DDB Mudra.

During festive seasons, such as Christmas, Diwali, or New Year, advertisers face the challenge of ensuring visibility across a variety of media touchpoints while maximizing return on investment (ROI), says Deleise Ross, Senior VP & Business Head, Mudramax.