Television – Page 2 – storyboard18

CNBC-AWAAZ dominates Budget coverage with 5 lakh concurrent views on YouTube during FM speech

CNBC-AWAAZ’s in-depth coverage is complemented by an exceptional panel of experts from the world of finance, investment, and economy, ensuring viewers gain the most comprehensive insights. The channel’s programming is driven by a dedicated team of reporters, researchers, and anchors, led by Anuj Singhal, Managing Editor, CNBC-AWAAZ.

CNBC-AWAAZ outperforms Zee Business with 3x viewership.

Pushpa 2, Fighter lead co-branded advertising in 2024, contribute 800+ hours of TV Ad Time

Co-branded advertising continued to gain momentum in 2024, with over 60 films collaborating with brands for more than 770 hours of TV ads.

TV ad volumes declined by 4% in 2024 compared to 2023

TV ad volumes experienced a 14% increase in 2024 compared to 2020, as per TAM report.

According to a TAM AdEx report, Hindustan Unilever was the top advertiser on television in 2024, with a 16% share of ad volumes.

Ashwini Vaishnaw calls Ahmedabad’s Coldplay concert a ‘global benchmark’, Chris Martin calls it ‘best stadium’

Union Minister Ashwini Vaishnaw praised India's capability to host large scale events such as the Coldplay concert.

In his recent tweet, he praised India’s capability to host an event on such a large scale.

Shark Tank India hits roadblock: High costs, low reach

SonyLIV has claimed that this has seen a remarkable 40% surge in Connected TV (CTV) viewership and 22% more users tuning in to watch as compared to the previous season.

Experts have criticized Sony Picture Network India’s move to limit this season of Shark Tank India only to its OTT platform.

Prasar Bharati’s WAVES vs D2M: Committee of Secretaries meet to discuss D2M tech

The MIB has strongly supported D2M, emphasizing that out of 280 million households in India, only 190 million have televisions, leaving many without access to TV.

Multiple sources close to the developments have indicated that the government remains uncertain about the revenue model of D2M broadcasting.

Union Budget 2025: M&E sector seeks GST revision on digital services, investment in skill development

Indian media and entertainment industry is looking for favorable policy and tax announcements in the upcoming budget for growth. (Image source: Julius Drost, Unsplash)

The media and entertainment sector anticipates simplified regulatory frameworks, a conducive environment for innovation, and initiatives that enhance the digital and technical skills of the workforce.

Netflix to boost content spending to $18 Billion in 2025

The company’s ambitious $18 billion budget reflects its commitment to long-term growth.

Sony Sports Network bags the broadcasting rights of World Pickleball League

The WPBL tournament schedule includes daily games, starting with the opening match between Mumbai Pickle Power and Pune United on January 24

The league will see six dynamic teams, that is, Dilli Dillwale, Pune United, Mumbai Pickle Power, Bengaluru Jawans, Chennai Super Champs and Hyderabad Superstars, battling it out in 18 matches.

Breaking: ZEEL’s Shiva Chinnasamy quits, marking two major exits in last 30 days

Prior to ZEEL, Chinnasamy held positions with global companies such as Rippling, Google, Amazon, Tesco, and Verizon Labs.

Industry sources have confirmed to Storyboard18 that Shiva Chinnasamy, ZEEL’s CTPO who joined in September 2024 quit for better future goals.