In 2024, digital media is poised for explosive growth, potentially overtaking television to become the leading segment of the M&E sector. This surge in digital media is forecasted to propel the M&E sector’s growth to a 10 percent annual rate, crossing Rs 3 trillion ($37.1 billion) by 2026.
Category: Television
Dish TV India launches ‘Own Your Customer’ initiative through partnership with local cable operators
‘Own Your Customer’ (OYC) is a unique step to address LCO’s concerns about their customer base shifting to DTH to avoid interruptions in TV viewing experience.
1600 european football matches to be broadcast on Sony; including UEFA Champions League, Europa League
Sony Pictures Networks India states that contribution of regional language coverage to the viewership of the UEFA Champions League’s knockout matches has gone up in recent years.
Sony UEFA media rights deal: Sony renews deal with football association for 3 years
Sony had acquired the TV and digital rights of UEFA for Rs 400 crore, last year.