Brand Marketing – Page 37

Japan’s auto shake-up; Nissan and Honda consider merger to take on Toyota: Report

If successful, the combined entity would also have greater resources to take on global competitors.

Prestige Masters Series 2024 concludes with global participation

(From right: Karan Chopra, Tablespace, Uzma Irfan, Director, Corporate Communications, Prestige Group, Zaid Sadiq, Executive Director, Liason and Hospitality, Prestige Group. Middle - Anupama Vatal (winner), Amit Banerjee, Tablespace, Faiz Rezwan, Executive Director, Contracts and Projects, Prestige Group and Rezwan Razack, Joint Managing Director, Prestige Group)

A field of 70 golfers competed for the grand prize of a trip to the US Masters Tournament in April 2025.

Supreme Court considers transferring Amazon, Flipkart cases to Karnataka High Court

The Supreme Court’s decision on the transfer of cases will be revisited on January 6.

During the hearing, the court allowed petitioners to add new parties to the case and directed them to amend the cause title within two days.

Bombay HC division bench stays Rs 4.5 crore penalty against Patanjali Ayurved

Patanjali Foods also stated that they had not received any formal notice regarding the hearing and only became aware of the Supreme Court’s verdict through a tax-related website on February 18, 2025.

The order suspends a single-judge ruling that had imposed heavy costs on Patanjali Ayurved over alleged trademark infringement of Mangalam Organics’ camphor products.

Bajaj Auto likely to launch new EV brand, targets over half a million electric sales in FY26

Bajaj Auto is set to launch an all-new Chetak electric scooter on December 20 this year.

Just the way the Bajaj Auto’s electric scooters are sold under the Chetak brand, the electric three-wheeler portfolio too, will get a separate brand identity.

EaseMyTrip becomes title sponsor of Big Cricket League

EaseMyTrip Announces Partnership with Big Cricket League as Official Title Sponsor

The Big Cricket League started on 12 December 2024 in Surat, Gujarat. It’s a 10-day affair, taking place at the Lalbhai Contractor Stadium, featuring six teams-Mumbai Marines, MP Tigers, Southern Spartans, Northern Challengers, Rajasthan Regals and UP Brij Stars

Zepto’s revenue grows 120% YoY to Rs 4,454 crores in FY24

In a major step toward consolidating its fast-growing café business, Zepto Café, the coffee-centric spinoff of Zepto, debuted its own standalone mobile application recently. (Image source: GQ India)

Despite being only 3 years old, we were able to successfully close a full statutory audit by a Big 4 firm, said Aadit Palicha, co-founder, Zepto.

Max Life Insurance company rebrands to Axis Max Life Insurance

Alongside the revised corporate identity, the company has introduced a new logo reflecting both the Axis 'A' and its signature burgundy hue, integrated with the long-standing Max Life blue.

Since the start of FY24, Axis Max Life Insurance has opened more than 90 new offices in tier-2 cities and beyond. In addition, the company has widened its distribution network, onboarding 41 new partners in FY24 and another 20 in the first half of FY25.

SMFG India Credit and SMFG Grihashakti named among top 50 companies with great managers 2024

From SMFG India Credit, Mr. Navin Sethi and Mr. Krishnakumar R were acknolwedged, while Mr. Sai Sasanka Batchu of SMFG Grihashakti also earned a place among the Top 100 Managers.

From SMFG India Credit, Mr. Navin Sethi and Mr. Krishnakumar R were acknowledged, while Mr. Sai Sasanka Batchu of SMFG Grihashakti also earned a place among the Top 100 Managers.

Uber launches women-only bike ride service ‘Moto Women’ in Bengaluru

Uber Moto Women is part of a larger trend in India’s ride-hailing industry, where bike taxis are increasingly filling a critical gap in first- and last-mile connectivity.

The new Uber Moto Women service connects female riders with female drivers, offering a safer, more flexible commuting option while creating opportunities for women in the gig economy.