Delshad Irani – Page 29

Prasar Bharati’s OTT platform: Pubcaster to onboard linear satellite TV channels, invites applications

According to the revised e-auction methodology (by Prasar Bharati) for allotment of slots on DD Free Dish Platform 2025, the e-auction process for MPEG-4 slots will be held bucket-wise, one slot at a time.

The deadline for sending applications is August 12. Pubcaster mentions revenue-sharing agreement where 65% of net revenue generated from ads will go to the channel and 35% to Prasar Bharati.

Amazon veteran Amit Agarwal to oversee India ops after Manish Tiwary quits

Jeff Bezos and Amit Agarwal at the Amazon India offices in 2014. (Image: Amazon India, Facebook)

US-based Amazon insider Amit Agarwal is part of Jeff Bezos’s famed S-Team.

Amazon India’s country manager Manish Tiwary quits

Manish Tiwary joined Amazon India in 2016 post a long stint with Unilever.

RC Bhargava says Maruti will never forget needs of Indians who cannot afford expensive cars

"We have believed that the company will benefit most if, while enhancing its competitiveness, the economic and social needs of society are also met to the maximum extent possible," Bhargava said in the auto major's annual report.

“We have believed that the company will benefit most if, while enhancing its competitiveness, the economic and social needs of society are also met to the maximum extent possible,” said RC Bhargava, chairman, Maruti Suzuki India Limited.

Google loses antitrust case; US judge rules Google illegally held monopoly in search, text advertising

By launching stores in India, Google aims to replicate Apple's retail strategy

The ruling marks the first anti-monopoly decision against a tech company in decades. Google said the company would appeal the ruling.

AI now a core component in advertising strategies, says Publicis Groupe’s Anupriya Acharya

According to Anupriya Acharya, South Asia CEO of Publicis Groupe, the work done in AI within the advertising sector has already produced some truly exciting results.

“The potential of AI is humongous,” says Acharya, emphasising that the key to harnessing this potential lies in structuring efforts around the right set of data to develop relevant solutions for real business challenges.

OMG India CEO Kartik Sharma: Brands need to embrace personalised media strategies

The shift towards experimentation and bespoke solutions, especially in emerging areas like CTV, reflects a broader trend towards personalisation and effectiveness in media planning.

Former Adani and Paytm VP, Sanjeev Misra, joins Rukam Capital as Advisor

With over three decades of corporate experience, Misra was a key member of the leadership team at the Adani Group, serving as VP of Group Business & Renewables.

Sanjeev Misra held the position of Sr. VP and Director at Paytm, where he led B2B commerce and global exports and imports.

Infibeam Avenues to acquire majority stake in Rediff; Ajit Balakrishnan to continue as an advisor to the firm

Infibeam Avenues said that Rediff’s user base offers fertile ground for cross-selling financial products using artificial intelligence such as loans, insurance, and investment products. (Image source: X and Facebook)

The Rediff acquisition will allow the payments infrastructure firm to diversify its offerings and increase user engagement, Infibeam stated.

Varun Berry, Britannia Industries: Rural market share grew at a faster clip than Urban

Addressing rural consumption and growth, Berry emphasized on the expansion in distribution footprint and product offerings to align with regional preferences, to benefit consumption.

Varun Berry, Vice Chairman and Managing Director, Britannia Industries, said “We come out of a challenging financial year that witnessed consumption slowdown, particularly in rural India.”