Akanksha Nagar – storyboard18

NCLAT postpones CCI case against WhatsApp, Meta over privacy policy

NCLAT is set to determine whether CCI's jurisdiction overlaps with new data protection rules in WhatsApp privacy case.

NCLAT has postponed hearing CCI’s case against WhatsApp and Meta (of 2021) on the back of upcoming Digital Personal Data Protection (DPDP) Rules. The tribunal is set to determine whether CCI’s jurisdiction overlaps with new data protection rules.

Delhi HC grants MeitY panel 3 months for detailed report on deepfake

The HC decision follows the hearing of three petitions against the non-regulation of deepfake technology in the country and the threat of its potential misuse.

The panel, established by the Ministry of Electronics and Information Technology (MeitY) on November 20, 2024, is tasked with addressing the challenges posed by deepfakes in ads.

TRAI responds to DoT on spectrum sharing recommendations

TRAI issued recommendations on 'Telecommunication Infrastructure Sharing, Spectrum Sharing, and Spectrum Leasing', on April 24, 2024.

Considering the request of stakeholders to permit inter-band spectrum sharing and leasing of spectrum in the country, TRAI decided to take up the issues and sent its recommendations to DoT on April 24, 2024.

Reddit becomes a big draw for brands, cornering 10% of digital ad spends

Reddit (subreddits) ads are designed to look organic while still promoting products or services, share marketers. (Representative image by Brett Jordan via Unsplash)

An increasing number of brands are directing their advertising budgets to Reddit to reach its highly engaged user base. However, experts caution that Reddit users’ strong preference for anonymity often leads to boundary-pushing discussions, posing potential risks to brand reputation.

Centre’s safe harbour framework ‘Sahyog’ becoming a censorship apparatus? Experts weigh in

"There is no official data publicly available on how many URLs or accounts have been blocked using 'Sahyog', and that very lack of disclosure reflects the process's opacity, " experts said. X has filed writ petition against the misuse of the portal. (Image source: Moneycontrol)

X’s petition before Karnataka HC raises concerns about MeitY’s ‘Sahyog’ portal, which is designed to enhance cooperation between government agencies and social media intermediaries. Experts argue that the portal’s lack of public consultation and legislative backing makes it constitutionally and procedurally problematic.

Shipments of ‘Made in India’ smartphones grew 6% YoY in 2024

‘Made in India’ smartphones are expected to experience double-digit growth in 2025, driven by government push as well as increasing diversification by brands.

Tata Electronics was the fastest growing smartphone manufacturer in India in 2024 with 107% YoY growth, according to Counterpoint’s ‘Make in India’ report. The iPhone 15 and iPhone 16 models were the major volume contributors in the year.

Elon Musk’s X sues Indian govt over ‘unlawful’ censorship

Wang’s exit comes as X strengthens its engineering leadership with recent hires Mike Dalton and Uday Ruddaraju, both former Robinhood technical leads.

In the petition, the social media platform, X challenged the Indian government’s use of Section 79(3)(b) of the Information Technology Act.

Liqvd Asia acquires AdLift to scale up operations in USA, GCC, APAC, Europe

To ensure operational continuity, AdLift’s leadership team will continue managing business functions within a joint leadership framework, reporting to the Liqvd Asia board. (Left: Arnab Mitra, founder and managing director of Liqvd Asia; right: Prashant Puri, co-founder and CEO of AdLift)

The digital-first advertising agency- Liqvd Asia has acquired performance marketing and SEO agency, AdLift. The combined entity aims to enhance client engagement, optimse ad spends, and grow in performance marketing space.

MeitY in contact with X over Grok’s controversial responses

Wang’s exit comes as X strengthens its engineering leadership with recent hires Mike Dalton and Uday Ruddaraju, both former Robinhood technical leads.

As concerns grow over X’s AI chatbot, Grok, and its content moderation policies, reports claim that the Centre has sought an explanation on data being used to train the chatbot.

CCI raids on major ad firms spark hopes of level playing field for Indie agencies

Home-grown media agencies feel the Competition Commission of India's probe will promote greater transparency and data sharing. (Image source: Unsplash)

Homegrown advertising agencies are expecting greater transparency in ad rates and costs after the Competition Commission of India’s investigation into GroupM, Publicis, Madison, dentsu, and IPG.