Marketers of Indian-origin are leading global brands across the world. Take a look at some of the CXOs from that elite club.
Tag: brand marketing
Festive sales report: Meesho zooms past Amazon, Flipkart leads with highest volume of sales
Flipkart, Meesho, Amazon and other ecommerce platforms clocked a sale of Rs 40,000 crore or $5.7 billion between September 22 and 30.
Crypto Clues | Kim Kardashian episode has a lesson for Indian regulators
When celebrities and finfluencers peddle products, the logical questions that follow are of ethics and competence. The ethical issue can be resolved by fair disclosure and disclaimers. But who can judge competence and how?
Elon Musk’s ex-wife Talulah Riley asked him to ‘buy Twitter, then delete it’
Elon Musk ex wife Talulah Riley on March 23, wrote “Can you buy Twitter and then delete it, please!? xx.” The text messages were revealed in court filings as part of the Tesla billionaire’s legal battle with Twitter.
Linkedin Report: CRED, upGrad, and Groww are top 3 startups in India
LinkedIn revealed the top 25 startups in India; CRED, upGrad, and Groww take top 3 spots
P&G on working with influencers: It does help drive conversations
Vijay Pampana, marketing director, Procter & Gamble Health, talks about a new campaign and the role of celebrities and influencers in marketing.
Wakefit’s Sleep Internship campaign: How sleeping leads to success
Sleep India Sleep is a nationwide movement that hunts for a Sleep Champion. Find out how it works and how it worked for Wakefit.
Nike’s ‘Just Do It’ creator Dan Wieden dies at 77: A look at his work
Dan Wieden, co-founder of Wieden-Kennedy passes at 77. Let’s take a look at some of the most iconic ads created for Nike.
Nestle Global CEO Interview: Mark Schneider says, ‘It’s the start of the Indian age’
Mark Schneider, CEO of Nestle, shares that he is bullish on India, in an exclusive interview. Nestle plans to invest Rs 5000 crore in India by 2025.
Shona Lisa to Lisa Ben: Meet the team behind the viral Mona Lisa campaign for ReshaMandi
ReshaMandi’s viral campaign features Leonardo da Vinci’s Mona Lisa reimagined in Indian avatars, wearing sarees.