Since sticky content makes users come back to the platform, it helps in retargeting. Retargeting is a popular way of reaching out to repeat visitors of a platform.
Month: March 2024
NBDSA issues guidelines for responsible reporting on LGBTQIA+ community
The guidelines urge broadcasters to avoid airing any news which sensationalises the issues related to LGBTQIA+ community, perpetuates stereotypes or creates undue fear in respect of the community.
Janhvi Kapoor turns standup comic to promote awareness about HPV
Ahead of International HPV Awareness Day 2024, Janhvi created a ‘Bawaal’ on social media by taking a leap forward in adopting one of the most unique approaches to draw attention to the disease.
Donear Group appoints Aakash Mishra as AVP – group brand marketing
The group owns brands like NeoStretch, Donear Suitings, Grado (formerly known as Grasim Suitings), OCM, Mayur, Graviera, Ferrara Italian Luxury, Ferrino Mizzoni, Moda Biella Italy, Lanificio Corleone, Eurico and Dcot Retail.
Sunder Madakshira appointed as Sinch India’s head of marketing
Sunder has worked for brands such as Adobe, SAP, Infosys, Wipro, and Hindustan Unilever in the Indian market.
Anant Ambani pre-wedding festivities kick off: Inside look at the wardrobe planner for Indian and global guests
Anant Ambani and Radhika Merchant’s pre-wedding festivities in Jamnagar will be attended by global and Indian leaders and elite from business, sports, entertainment, government and more. Take a look at the dress codes and themes suggested for different events.
WPL 2024: Ambuja Cements announced as title sponsor for Adani’s Gujarat Giants
Fortune, Joy Personal Care, JSW Paints, HDFC Life have also partnered with Adani’s Gujarat Giants.
Celebrity endorsements remained strong in 2023: Akshay Kumar tops the list
According to TAM reports, Akshay Kumar emerged as the most visible celebrity endorser, with an average of 29 hours per day across all channels.
Future Generali India Life Insurance elevates Alok Rungta to MD and CEO
Rungta is currently the deputy CEO and CFO of the company. He will be taking over from Bruce De Broize, who will be in position and the current MD and CEO till March 31.
Maruti Suzuki to manufacture 4 million cars per year by 2030 says Chairman RC Bhargava
Bhargava told CNBC-TV18 that the aim is to incentivise employees and convince them that their lives would be better if the company became more competitive and cost-efficient.