Month: February 2024

Nodwin Gaming to acquire Ninja Global FZCO

This acquisition also readies Nodwin Gaming to expand to Central Asia, where the mobile games market is experiencing rapid growth, across multiplayer and strategy games, driven by tech-savvy youth population. (Image source: Official website)

This acquisition, which comes on the heels of acquisition of Games Marketing Services company PublishMe in October, solidifies its presence in the rapidly expanding Middle East and Turkish markets.

After six straight quarters of double-digit growth, Sula slows down with 4 percent YoY rise

Sula's premium brands also performed well, recording a 15 percent YoY growth during the reported quarter and year. Moreover, the wine tourism segment registered a growth of 31 percent YoY in the fourth quarter compared to the year-ago period, the reports further stated. (Image source: Moneycontrol)

Sula Vineyards’ smaller wine tourism segment, logged a 16 percent rise in revenue as more people visited the company’s vineyards, located in the cities of Nashik and Bengaluru

Microsoft detects more than 65 trillion cybersecurity signals per day with AI

Adobe’s State of AI-driven Consumer Value report surveyed Indian marketers and consumers to understand how much value generative AI brings to brand interactions.

The use of GitHub Copilot, Microsoft Copilot for Security, and other copilot chat features integrated into Microsoft’s internal engineering and operations infrastructure can help prevent incidents that could impact operations.

Cisco to layoff five percent of global workforce

At present, Cisco’s focus is on artificial intelligence and it is exploring partnership with software company Nvidia to boost growth. Charles Robbins, chief executive officer, Cisco mentioned that Nvidia had agreed to use Cisco’s ethernet with its own technology. (Image source: Moneycontrol)

As clients in the telecom industry put restrictions on their expenditure, analysts expect that the demand for Cisco products will remain under pressure.

Tata Group to forge strategic partnerships with Uber Technologies: Reports

In February, Tata Motors had signed an agreement with Uber to supply 25,000 electric vehicles (EV). This partnership would result in the electrification of Uber services in Delhi NCR, Mumbai, Kolkata, Chennai, Hyderabad, Bengaluru and Ahmedabad. (Image source: Moneycontrol and Uber)

The collaboration could integrate Uber’s services as an anchor app within the ecosystem. It could also increase the traffic volumes and engagement on Tata’s digital platform.

Yatra Q3 results: Net profit of Rs 11 mn; gross debt reduced by 51 percent

On 12th August 2024, the Board of Directors of Yatra Online Limited approved a Composite Scheme of Amalgamation (“Scheme”) involving Yatra Online Limited (the “Amalgamated Company”) and its six wholly-owned subsidiaries.

Yatra domestic air passenger growth of 26 percent YoY outpaced industry growth of 9 percent YoY as we continue to gain market share.

mSix&Partners entrusted with the integrated media mandate for Kapiva

The announcement follows the implementation of performance marketing campaigns by Adbuffs.(Representative Image: Miikka Luotio via Unsplash)

The brand has enlisted mSix&Partners’ expertise in data-led and audience-centric media planning to support its aggressive expansion plans, primarily on e-commerce platforms. The brand will also closely collaborate with mSix&Partners and utilize its capabilities in precision planning and data measurement to address unique business challenges.