From Amul’s entry into the Bengaluru market to the Amul vs Aavin dispute, the dairy brand has been surrounded in various controversies over the years.
Month: February 2024
Vice Media to change content management and distribution strategy; announces layoffs
The company went bankrupt last year and was sold to a Fortress Investment Group led consortium for $350million. The company is now considering selling its Refinery 29 publishing business as well.
Ranveer Singh’s Bold-ness with Care: Leveraging Bollywood’s only clutter-breaking star
Celebrities are usually seen sticking to advocating for generally ‘safer’ brands. Then, why did Ranveer Singh choose to break the mould by launching a sexual wellness brand?
Bajaj Auto invests Rs 45.75 crore more in Yulu Bikes
Yulu has raised a total of $19.25 million (Rs 160 crore) in equity funding from its existing investors Bajaj Auto and Magna.
Uber CEO Dara Khosrowshahi identifies India as a challenging market for growth
Khosrowshahi said that the company had to make some difficult decisions, including layoffs, and had to change its approach and strategy.
Pfizer partners with Publicis; launches AI platform Charlie
With the assistance of Publicis Groupe and the foundational technology of Marcel’s AI platform, Charlie has been designed to serve as a central nucleus for content creation, editing, fact-checking, and legal reviews, BNN Breaking stated.
Aditya Birla Group launches paints business Opus; aims for Rs 10,000 crore gross revenue within 3 years
Kumar Mangalam Birla, chairman of the Aditya Birla Group, said the company aims to secure a profitable second position in the market in the coming years.
Reddit signs $60 million deal allowing Google to train AI models on its content
The expanded partnership with Reddit does not change Google’s use of publicly available, crawlable content for indexing, training, or display in Google products, the search giant said this week.
WPP profits drop as clients in tech cut ad spending; Reports flat Q4 revenues
The tech and digital services sector, which accounts for 17.5 percent of WPP revenues, fell 6.9 percent during 2023.
2023 music genre ad volumes surge by 3 percent: TAM
Reckitt Benckiser and HUL retained their first and second positions as top advertisers for 2023.