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Instagram tests AI to catch teens lying about their age

This move comes amid growing political and public pressure on social platforms to better protect minors online. As state-level age verification bills face legal hurdles in the US.

67% Indians trust influencer recommendations over traditional advertisements

This one-of-its-kind report helps brands evaluate and benchmark influencer campaigns against cross-format digital ads and influencer peer groups.

To help brands navigate this evolving influencer landscape and maximize the impact of their influencer campaigns, Kantar- the world’s leading marketing data and analytics company has launched The Influencer Playbook.

Google eyes India for Pixel production as tariff tensions mount

In India, the referee owns the game and the ad market runs through a single gatekeeper - Google.

The move comes as the U.S. mulls imposing a 46% tariff on imports from Vietnam — Google’s key Pixel production hub — compared to a lower 26% from India.

Delhi HC issues notice to Zomato, CCI amid confidentiality dispute in antitrust probe

The confidentiality ring, introduced in 2022, allows access to sensitive information between involved parties to ensure a fair defence.

Electronics manufacturing surges 5X to Rs 11 lakh crore; exports cross Rs 3.25 lakh crore mark: Ashwini Vaishnaw

The minister highlighted that VVDN’s new facility is designed for high-volume, complex product assembly, including AI servers, networking gear and large-scale PCBs, the SMT Line boasts a remarkable throughput of 250,000 components per hour.

Exports have also multiplied 6 times, breaching the Rs 3.25 lakh crore mark. This growth, driven by progressive policies and a push for indigenous capability under ‘Make in India’ and ‘Atmanirbhar Bharat’.

Google settles Android TV antitrust probe with ₹20.24 crore payout to CCI

After reviewing the feedback and terms of the proposal, the CCI acknowledged Google’s commitment to major structural changes under its newly introduced “New India Agreement.”

The primary allegation was that Google abused its dominant position by compelling Original Equipment Manufacturers (OEMs) to enter into restrictive agreements.

Short-form video is no longer a trend; it’s the norm, says Tata Motor’s CMO Shubhranshu Singh

“Thanks to influencer collaborations and short-form videos, we can communicate quickly, repeatedly, and effectively with our audience,” Singh said.

“The world of short-form videos is the mainstream. It is not a subsidiary stream. A pragmatic marketer must deal with the world as it exists, and even more so as it will shape up to be,” Singh said.

Pope Francis dies at 88 on Easter Monday at Vatican residence

Born Jorge Mario Bergoglio in Buenos Aires, Argentina, in 1936, Pope Francis was elected as the 266th pope in March 2013.

He died at 7:35 a.m. in his residence at Casa Santa Marta within Vatican City, following complications from double pneumonia.

Netflix targets 2x ad revenue growth in 2025

With a user base surpassing 300 million globally, Netflix is now aiming for $11.04 billion in revenue in Q2, and up to $44.5 billion by year-end, underscoring its confidence in a diversified and evolving business model.

The platform posted $10.54 billion in revenue for the first quarter of 2025, a healthy 12.5% jump from last year.

WAVES to link creators, content buyers and global markets: Ashwini Vaishnaw

He highlighted the government’s support for the expanding creator economy and said Prime Minister Narendra Modi has openly recognised the contribution of digital creators in building India’s image globally.