The IP brought together five popular music artists from across the country to create five distinct tracks in five different languages, culminating into a final fusion track “Haq Se” bringing all the artists together to deliver a musical experience for the audience.
Category: Brand Marketing
Gujarat-based Gopal Snacks plans to increase marketing spends; retail grows to over 5.50 lakh touchpoints
Gopal Snacks had three new product launches in the past three months as it deepens its product offerings, accelerates penetration and expands to newer markets.
Jockey celebrates young artists with the culmination of Colour Splash campaign
The competition saw the participation of over 7000 children from six metro cities namely Delhi, Mumbai, Kolkata, Bangalore, Chennai, and Hyderabad
STAAH ventures into Ayodhya through its partnership with the Clarks Inn Express hotel
Clarks has on-boarded STAAH’s Max Channel Manager solution to help them manage their inventory across all its booking channels. This empowers Clarks to put in place some efficient operational processes that in turn will help in maximizing revenue and increase profitability, stated the company.
Walkers & Co. enables emerging Indian filmmakers with The Walkers Project
The Walkers Project embodies the collective efforts of Walkers & Co, Film Companion, industry experts, and the selected filmmakers to champion talent, drive progress, and bring meaningful stories to audiences worldwide.
Vadilal unveils new summer campaign Where joy, flavor, and ‘WAAH’ moments unite
Unveiling a series of three films depicting the significance of celebrations & Vadilal, the brand showcases “Har moment ko banaye Kamaal! WAAH Vadilal!”
Skechers comes on board as official kit sponsor for All India Pickleball Association
Under the terms of the five-year agreement, Skechers will sponsor team India kits with a range of performance-oriented apparel and footwear specifically crafted for the dynamic demands of pickleball. The collaboration with AIPA represents a strategic expansion of Skechers’ presence in the Indian sports market.
Johnson’s Baby launches digital film celebrating diverse journeys to motherhood
The campaign highlights that every mother has a different journey to their Day 1, however every mother promises to protect their baby.
Mamaearth’s Ghazal Alagh takes a subtle dig at growing Korean skincare trend among Indians
Honosa Consumer’s Ghazal Alagh believes that relying solely on the “K-Beauty” trend might not be the best approach, especially for Indians.
Prestige Group rolls out an Akshaya Tritiya campaign on the pros of real estate investment
Real estate provides enduring value through rental income, tax advantages, and potential for capital appreciation.