Brand Makers – Page 232

This is prime time for India in the global marketplace: David Kohler

David Kohler believes that the Indian consumer has passion and they are courageous. “We love the aesthetic variety that is needed in India. We also see a great appetite for leading edge smart products. Intelligent toilets or smart showers, all of these have been important in a fast-growing segment in India,” he says. (Image source: kohlercompany.com)

India is the only country in the world where Kohler has three experience centres. The brand plans to build more immersive experiences. It is adding 160 showrooms this year, growing its India network to 1,000.

Former Twitter exec head Kanika Mittal joins Taboola as country manager: Report

During her stint, she was responsible for driving revenue and monetization across multiple industry verticals in Twitter India.

Kanika Mittal has also worked at Tata Teleservices and Reebok India.

Samsung appoints Shirish Agarwal as director – marketing

Agarwal started his career at Cybee Media. He has also worked in companies like Times Internet and HP.

Shirish Agarwal was the head – marketing communication and brand at Panasonic India.

Oyo India CEO, Europe head quit ahead of planned IPO

Ankit Gupta had joined the unicorn in 2019 and was the India CEO only for about a year before quitting in March this year. Before heading India operations, Gupta was CEO of the Franchise and Frontier business at the Gurugram-based company.

Both roles were already transitioned six months ago to Varun Jain, as COO India, and, Gautam Swaroop, as CEO OYO Vacation Homes, respectively, the company said.

Understanding a market is not possible by sitting in air-conditioned rooms in Bombay: Ogilvy’s Piyush Pandey

Piyush Pandey believes that evolution of creativity comes from the work where the client does not have to ‘prove’ or spend huge amounts of money to see results. He supported this by stating the example of Pidilite Industries, an adhesives manufacturing company, which has been the client of Ogilvy India for over three decades.

Legendary ad man Piyush Pandey, who is the executive chairman of Ogilvy India talks about the India-Bharat opportunity, advertising strategy for Bharat and the challenges of penetrating Bharat for companies. He said, “Reaching out is a matter of availability and affordability. In terms of advertising and communication, it would be stupid to do two kinds of communication (one for Bharat and one for India, as marketers differentiate). For years I have been involved with Fevicol, we never did two kinds of advertising.”

Way2News appoints Abhishek Jaggi as national sales head

Before joining Way2News, Abhishek Jaggi held the role of national head lead at MX Player (OTT), where he led and managed national sales efforts for MX Player and MX Takatak. With a career spanning more than 15 years, he has held positions at renowned media giants such as Zee Entertainment Enterprise, Viacom 18, and Radio Mirchi.

In his new role, Abhishek Jaggi will oversee the promotion and monetization of Way2News’ premium language inventory, while leveraging regional opportunities to enhance brand storytelling and venture into a fresh realm of advertising.

Netcore Cloud makes senior appointments; ropes in Kuldeep Sengar and Praveen Sridhar

Kuldeep Sengar will spearhead the company's ongoing technological innovations, especially in AI-driven customer engagement. Praveen Sridhar will look after Netcore Cloud's worldwide expansion plans and customer retention strategies. (From left to right: Kuldeep Sengar and Praveen Sridhar)

Kuldeep Sengar joins as the group chief technology officer (Group CTO), and Praveen Sridhar comes aboard as vice president, growth and special projects.

Category: Brand Makers