Agency News – Page 5 – storyboard18

Gan.AI launches Myna-mini, a TTS model supporting 22 Indic languages

The TTS model supports all 22 official Indic languages including English.

Gan.AI’s technology has been used by brands for personalizing video and audio campaigns, including Uber, Cadbury, Swiggy, Zomato, the San Antonio Spurs, and Mumbai Indians.

EssenceMediacom secures integrated media mandate for Bambino Pasta Foods

EssenceMediacom will manage Bambino’s account from their Bengaluru office.

EssenceMediacom will help boost Bambino’s presence in India and will deliver full-funnel media solutions.

NCLT initiates insolvency proceedings against CCD’s parent firm

NCLT has initiated insolvency proceedings against Cafe Coffee Day's parent company

IDBI Trusteeship Services Ltd (IDBITSL) has accused CDEL over an alleged default of Rs 228.45 crore

IPG Mediabrands opens global centre of excellence office in Pune

IPG Media brand new centre of excellence in Pune is expected to more than double its headcount over the next two years. The new state-of-the-art office spans 62,000 square feet and offers a range of advanced amenities for employees including a rooftop sports area with facilities for basketball, tennis, and a gym, along with a walking track.

The new Pune office will serve over 500 clients globally. The agency expects India becoming the second-largest IPG Mediabrands market by employee headcount over the next two years.

Enormous Brands onboards Sindhu Sharma as NCD (North)

Sindhu Sharma joins Enormous from Lowe Lintas where she served as the Executive Creative Director working for clients such as Google, Whirlpool, India Gate, Pernod Wines, OLX, and Nescafe.

Sindhu Sharma joins Enormous Brands from Lowe Lintas where she served as the Executive Creative Director. Prior to which, she held multiple leadership roles at Mullen Lintas, including Executive Creative Director and Group Creative Director.

Auto major Volvo initiates global media review

The company's sales of electrified models, including both fully electric and plug-in hybrid models, grew 49 per cent compared to the same period last year and accounted for 49 per cent of all cars sold during July.

Volvo Cars reported global sales of 57,447 cars in July, up 6 per cent compared to the same period last year.

Wavemaker India wins integrated media mandate for Taco Bell

The account will be handled out of Wavemaker’s Delhi Office. (Image Source: Facebook)

Wavemaker India will be responsible for developing and executing innovative media strategies across various online and offline channels. The partnership will focus on bolstering Taco Bell’s brand visibility.

Century Pulp and Paper appoints Vector Brand Solutions as its brand & communications AOR

Hari Krishnan, Group Chief Business Officer, Quotient Ventures, adds, “We are excited to partner Century Pulp & Paper for their ambitious growth plans. We are grateful to them for placing their faith in us to disrupt the market and expand their reach and footprint across the nation. Working alongside not just one of the pioneers in this industry, but also such a passionate team, is both exciting and fulfilling. We look forward to building a new brand narrative for Century.”

Part of Quotient Ventures, Vector Brand Solutions is a full funnel creative agency based out of Mumbai.

WPP collaborates with NVIDIA to create generative 3D landscapes and worlds

WPP is the first company to test and utilise the new NVIDIA NIM microservices for OpenUSD.

The Coca-Cola Company will be one of the first of WPP’s clients to begin scaling the opportunities of generative 3D across its 100 markets.

Cheil’s Experience Commerce bags digital and media mandate for Eveready

Eveready account will be managed by the Mumbai office of Cheil’s Experience Commerce.

The agency won the account through a multi-agency pitch and will manage digital, social and media mandate for Eveready’s battery, flashlights and lighting business units.