Indrani Bose – Page 169

Meta-Threads: How brands reacted to Twitter-rival Threads’ launch

Brands seemed to be having a gala time with their first day on Meta’s Threads app. (Image by Karsten Winegeart via Unsplash)

Brands including Zomato, Netflix, Sony, Tatacliq, and Zepto among others came up with witty posts on Meta-owned Instagram’s Threads app.

Why do brands love Ranveer Singh?

Singh joins boAt’s list of brand ambassadors which includes celebrities such as Kiara Advani, Rashmika Mandanna, and cricket stars like Shreyas Iyer, Hardik Pandya, KL Rahul and Jemimah Rodrigues.

On the occasion of actor Ranveer Singh’s 38th birthday, Storyboard18 focuses on some of the most iconic collaborations between the star and brands.

Meta launches Twitter rival ‘Threads’; netizens welcome tech update with memes

While the audit analyses are global parameters that were tested, the gaps apply to data disclosures across markets including India that is currently in the mists of its Lok Sabha polls. Analysts, media planners and strategists rely heavily on the ad libraries for data, spending patterns and transparency. Image by dole777 via Unsplash)

The games have begun. The world is witnessing the ultimate tech battle between the world’s richest man and the world’s most powerful social media CEO.

Union cabinet clears personal data protection bill

The research finds that 72% of surveyed buyers in India who consume B2B influencer content say that it helps build brand trust, and 70% say it creates awareness of different products and solutions.

The new bill has removed the need to locally store all user data by businesses, and instead allowed the leeway of storing such data in ‘trusted geographies’.

MagicCircle Communications announces leadership changes

Dheeraj Renganath (left) and Shefali Takalkar (right)

Prior to the new leadership roles, both Dheeraj Renganath and Shefali Takalkar were serving the agency as executive creative directors.

PMJ Jewels launches Sitara Collection, superstar Mahesh Babu’s daughter Sitara becomes face of PMJ on Times Square Billboard

Mahesh Babu’s 11-year-old daughter Sitara on the famous Times Square Billboard (Image by @SSMBSpace via Twitter)

In the past, brands like Laxmi, Pepper Content, Chingari, Mohun Bagan Football Club, ICICI Prudential and Classplus have advertised on one of the most coveted spots in global advertising.

JioCinema to stream India’s tour of West Indies in 11 languages

Recognizing the significance of screen time among children, the 'Kids and Family' profile is combined with a unique 'PIN' based 'Parental Control' mechanism. The profile will allow parents to customize the content access based on their child's life stage, giving them complete control. (Image by Samuel Regan-Asante via Unsplash)

The West Indies-India series kicks off on July 12 with two Tests, which will be followed by ODIs and T20Is.

Author: Indrani Bose