Akanksha Nagar – Page 22

Centre cautions citizens against fraudulent calls impersonating TRAI

MIB has also highlighted certain issues that may be considered while formulating recommendations for digital radio broadcast policy.

Telecom Regulatory Authority of India (TRAI) has issued an advisory warning citizens of fraudulent calls claiming to be from the regulator.

DPDP rules to establish robust data protection standards essential for user trust, data security: Bobby of Adjust

India is an innovation hub, especially in mobile payments, e-commerce, and digital services. For marketers, this means plenty of chances to engage users and see a great return on investment, says Simon (Bobby) Dussart is CEO of Adjust.

Simon (Bobby) Dussart, CEO of Adjust talks about the rapidly evolving mobile marketing space in India and why artificial intelligence remains at the centre of it. He further sheds some light on growing privacy and data security concerns and how marketers can address them.

MeitY asks social media cos to remove content identifying deceased from RG Kar Medical College

Much of the market’s 2024 growth stemmed from pent-up demand and the expansion into regions with lower smartphone penetration.

Social media platforms have been requested to comply with Supreme Court order on the removal of all references including the name, photographs and video clips depicting the deceased, from all social media platforms and electronic media.

547 mn OTT users but active paid subscriptions stagnant at 100 mn: Ormax report

On November 20, the Parliamentary Standing Committee on Communications and Information Technology met with multiple stakeholders to discuss concerns about the vulgarity of content streamed on OTT platforms.

The average number of platforms subscribed to per paying audience member has come down in 2024, highlighting the waning need among audiences to subscribe to too many platforms, according to Ormax report.

Open internet becomes hub for premium content as 76% of Indian consumers step up usage

Gen Z and millennials now see OTT/CTV as offering the best of the open internet. (Image source: Trade Desk report)

The latest Trade Desk report claims that more young adults aged 18-34 feel engaged with content on open internet rather than walled gardens. Additionally, open internet platforms drive more ad receptiveness than social media platforms.

Prasar Bharati invites proposals for integration of app with its upcoming OTT platform

Prasar Bharati has extended deadline indefinitely till further orders.

One of the proposals is for app-in-app integration of OTT apps, gaming apps, educational apps or other apps on a revenue share model, where only the applicant platform will share the content with Prasar Bharti’s OTT platform.

More than 7 crore internet and broadband subscribers added in last year: TRAI

The terrestrially transmitted channels can be carried to multiple DPO networks simultaneously for re-transmission. Considering these developments, it is essential to establish an enabling framework to ensure that service providers can fully leverage technological advancements.

Telecom Regulatory Authority of India (TRAI) in its latest report claims that the domestic telecom sector has witnessed a good growth during the financial year FY24.

Vogue publisher Condé Nast, OpenAI strike multiyear content deal

It is to be noted that several media groups, including The New York Times, The Intercept and the Chicago have sued OpenAI for allegedly using their content without permission or compensation.

With the partnership, articles from The New Yorker, Vogue, Vanity Fair, Bon Appetit, and Wired will be available to ChatGPT and SearchGPT.

TRAI issues directives to access providers to curb misuse of messaging services

Majority of the broadcasters and the members of the Indian Broadcasting and Digital Foundation (IBDF) oppose the TRAI's regulation requiring broadcasters to provide free channels on DD Free Dish to private distribution platform operators (DPOs).

The directives to curb pesky telemarketers issued by TRAI including telecom service providers blocking messages with unapproved URLs, OTT links, or callback numbers, starting September 1, 2024. From November 1, message traceability will be required, with messages lacking a clear sender chain being rejected.

Union ministry asks UPSC to withdraw lateral entry ad

CCPA has taken punitive action against Shubhra Ranjan IAS Study over misleading advertisements.

Union Public Service Commission (UPSC) has been asked to cancel its advertisement for lateral entry into top posts in central ministries amid backlash.