Media – Page 195 – storyboard18

HCLTech becomes fastest growing global IT brand

These findings come on the heels of HCLTech's strategic brand transformation efforts initiated 15 months ago. (Representative image by Kelvin Han via Unsplash)

HCLTech, as a leading global tech company offers a comprehensive portfolio encompassing digital, engineering, cloud, AI and software capabilities, which empowers clients in navigating end-to-end digital transformation.

LinkedIn Ads: Revenue up by 10.1 percent; valuation at 12.5 billion USD

Even global advertising groups like WPP’s GroupM, Omnicom and Interpublic Group advised the brands they handle to follow suit. (Representative image by Souvik Banerjee via Unsplash)

Meanwhile, since Elon Musk took over X (Twitter) in 2022, several advertisers exited X which brought down the valuation of the platform by 71 percent.

Dunki and Shah Rukh Khan meet Duolingo: English Proficiency Test launches strategic campaign

Capitalizing on the momentum generated by Dunki, DET further collaborated with popular Gen Z influencers, including Dharna Durga, Arun Singh, and Pulkit Kochar. (still from the ad)

Duolingo English Test (DET) capitalizes on the buzz around Rajkumar Hirani’s Film ‘Dunki’ starring Shah Rukh Khan

Third edition of Jaipur Art Week to commence from 24th to 31st January 2024

Exhibition Venues in Jaipur: Albert Hall Museum, Jawahar Kala Kendra (JKK), Hawa Mahal, Amrapali Museum and Golcha Cinema

Hosting a week-long programme of exhibitions, site-specific installations, performances, open studio visits, architecture and food walks, artist-led exhibition tours, workshops with artists and artisans for all ages.

Maserati adds new overseas region to business structure; appoints Hamdy Elshantoury as head of new region

The region head and the regional functions will be based in Italy, at Maserati’s headquarters in Modena, to connect the new Overseas Region leadership team with central management and make the support to markets and decision-making process faster and more effective. (Image 1 sourced via Unsplash)

With this latest addition, Maserati’s new market organization now consists of five regions, namely: US & Canada (North America), Europe, China, Japan & Korea, and the newly created Overseas.

Offline video streaming on the horizon; D2M testing to begin 19 cities

Much of the market’s 2024 growth stemmed from pent-up demand and the expansion into regions with lower smartphone penetration.

Through this, India’s mobile users will be able to stream videos and its likeness without an internet connection or a SIM card.

Sachin Tendulkar reacts to deepfake video; says it’s rampant misuse of technology

“Request everyone to report videos, ads & apps like these in large numbers,” he added. (Image via Twitter - @mufaddal_vohra)

Sachin Tendulkar, the cricket icon, confronts the high rise of deepfake technology as video surfaces, falsely depicting him as endorsing a gaming app.

Media stocks soar on IPL and election boost: What investors should know

The positive growth in media stocks is not limited to those in the print media. TV companies, cable TV distribution companies and listed multiplex chains have all benefited in the last one year. (Image source: News18)

Overall sentiment around media has been high in the last one year and is only expected to grow in the coming quarters, said experts.

TV18’s News business records massive 23% revenue jump in Q3FY24

The present government is playing a proactive role in facilitating the establishment of multiple audience measurement agencies, leaving the industry more divided.

The TV news network’s investments in editorial initiatives pay dividends, driving strong operating and financial performance

WondrLab acquires B2C digital marketing agency WebTalk; appoints Jarek Ziebinski as chairman of its European hub in Poland

With the launch of Wondrlab's European hub, clients gain immediate access to services, products, and platforms across key pillars: Digital Video, Content & Community, Digital Media & Data, and Digital Business Transformation. (Image sourced via LinkedIn)

WebTalk comprises 100 specialists, serves 40+ clients including Kia Motors, BNP Paribas, Heinz, Bosch, Volkswagen, Total, and Siemens among others, in Poland, CEE, and central Asia.